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KISALTMALAR ... x
SEMBOLLER ... xii
7$%/2/ø67(6ø ... xiii
ù(.ø//ø67(6ø ... xvi
g=(7««« ... xviii
SUMMARY ... xix
*ø5øù«« ... 1
%g/h08=$.7$1(öø7ø09((öø76(/%ø5$5$d2/$5$.626<$/ YAZILIM ... 12
1.1 8]DNWDQ(÷LWLP ... 12
1.1.1 dHYULPLoL(÷LWLP ... 14
1.1.2 .DUPD(÷LWLP ... 15
1.1.3 'D÷ÕQÕN(÷LWLP ... 16
1.2 g÷UHWLPGHQg÷UHQPH\H*HoLúg÷UHQFL0HUNH]OLg÷UHQPH ... 18
1.3 (÷LWVHO%LU$UDo2ODUDN6RV\DO<D]ÕOÕPODU ... 21
1.3.1 6RV\DO<D]ÕOÕP.DYUDPÕYH'L÷HU.DYUDPODU ... 21
1.3.2 6RV\DO<D]ÕOÕPYHøQWHUQHWLQ7DULKVHO*HOLúLPOHUL ... 23
1.3.2.1 6RV\DO<D]ÕOÕPODUÕQ7DULKVHO*HOLúLPL ... 23
1.3.2.2 øQWHUQHWLQ7DULKVHO*HOLúLPL ... 25
1.3.3 6RV\DO<D]ÕOÕPODUÕQ7HPHO)RQNVL\RQODUÕ ... 28
1.3.4 Sosyal Medya Ekolojisi ... 29
1.3.4.1 øQWHUQHW*QFHVL ... 30
1.3.4.2 0LNUR*QFH ... 30
1.3.4.3 Viki ... 30
1.3.4.4 6RV\DO$÷ODU ... 31
1.3.4.5 dHYULPLoL)RUXPODU ... 31
1.3.4.6 Sos\DOøPOHPH ... 32
1.3.4.7 FoWR÷UDI3D\ODúÕPÕ ... 32
1.3.4.8 Video 3D\ODúÕPÕ ... 32
vi
1.3.4.9 $QOÕN0HVDMODúPD... 33
1.3.4.10ViGHR0HVDMODúPD ... 33
1.3.4.11dRN%DVLW%HVOHPH ... 33
1.3.4.126HVYH*|UQW<D\ÕQFÕOÕ÷Õ ... 34
1.3.4.13Elektronik Portfolyo ... 34
1.3.4.14Elektronik Kitap ... 34
1.3.4.15EtkiOHúLPOL(OHNWURQLN7DKWDODU ... 35
1.3.4.16Oyunlar ve Benzetim... 35
1.3.5 (÷LWVHO6RV\DO<D]ÕOÕP ... 36
1.3.5.1 (÷LWVHO6RV\DO<D]ÕOÕPODUÕQ$YDQWDMODUÕ ... 37
1.3.5.2 (÷LWVHO6RV\DO<D]ÕOÕPODUÕQ.XOODQÕPÕQGD.DUúÕODúÕODELOHFHN6RUXQODU 39 1.3.6 8]DNWDQ(÷LWLPGH(÷LWVHO 6RV\DO<D]ÕOÕPODUÕQ.XOODQÕODELOLUOL÷L ... 42
%g/h07(.12/2-ø.$%8/9(.8//$1,0,1$<g1(/ø.02'(//(5 ... 44
2.1 7HNQRORML.DEXOYH.XOODQÕPÕ ... 44
2.1.1 %LOLúLP7HNQRORMLOHUL.DEXOYH.XOODQÕPÕQDøOLúNLQ0RGHOOHU ... 45
2.1.1.1 $UDoVDOOÕN7HRULOHUL ... 45
2.1.1.2 0DQWÕNOÕ(\OHP7HRULVL ... 46
2.1.1.3 3ODQOÕ'DYUDQÕú7HRULVL ... 48
2.1.1.4 $\UÕúWÕUÕOPÕú3ODQOÕ'DYUDQÕú7HRULVL ... 49
2.1.1.5 Teknoloji Kabul Modeli ... 52
2.1.1.6 Teknoloji Kabul Modeli 2 ... 55
2.1.1.7 %LUOHúWLULOPLú7HNQRORML.DEXOYH.XOODQÕP7HRULVL ... 56
2.1.1.8 Teknoloji Kabul Modeli 3 ... 61
2.2 7HNQRORML.DEXOYH.XOODQÕPÕQD<|QHOLNdDOÕúPDODU ... 63
2.2.1 6RV\DO<D]ÕOÕPODUÕQ.DEXOYH.XOODQÕPÕQD<|QHOLNdDOÕúPDODU... 69
2.2.2 7HNQRORML .DEXO YH .XOODQÕPÕ dDOÕúPDODUÕQD <|QHOLN (OHúWLULOHU YH <HQL (÷LOLPOHU ... 70
2.3 7HNQRORML .DEXO YH .XOODQÕPÕQD <|QHOLN 0RGHOOHULQ $UDúWÕUPD 3UREOHPL %D÷ODPÕQGD'H÷HUOHQGLULOPHVL ... 73
vii
%g/h0$5$ù7,50$<g17(0ø ... 77
3.1 $UDúWÕUPD3UREOHPL ... 77
3.2 $UDúWÕUPD7DVDUÕPÕ ... 78
3.3 7HPHO$UDúWÕUPD<DNODúÕPODUÕ ... 79
3.4 .DUPD$UDúWÕUPD<DNODúÕPODUÕ ... 81
3.4.1 .DUPD$UDúWÕUPD<DNODúÕPODUÕQÕQ.XOODQÕP*HUHNoHOHUL ... 83
3.4.2 .DUPD$UDúWÕUPD<DNODúÕPÕQÕQ6HoLPLQGH(WNLOL.ULWHUOHU ... 85
3.4.3 %DúOÕFD.DUPD$UDúWÕUPD<DNODúÕPODUÕ ... 86
3.5 0HYFXWdDOÕúPDøoLQ8\JXQ$UDúWÕUPD<DNODúÕPÕQÕQ%HOLUOHQPHVL ... 87
3.5.1 0HYFXWdDOÕúPDøoLQ8\JXQ$UDúWÕUPD7DVDUÕPÕQÕQ%HOLUOHQPHVL ... 91
3.5.1.1 $UDúWÕUPDGD<DUDUODQÕODn 9HUL(GLQLPL<|QWHPOHUL ... 92
3.5.1.2 $UDúWÕUPDGD<DUDUODQÕODn 9HUL$QDOL]L<|QWHPOHUL ... 94
$1$/øZ VE BULGULAR %g/h0.$/ø7$7ø)$ù$0$ ... 99
4.1 Kalitatif Veri Edinimi ... 99
4.2 .DOLWDWLI9HULOHULQ.RGODQPDVÕ ... 100
4.2.1 .DOLWDWLI9HUL$QDOL]L3URJUDPODUÕYH4'$0LQHU ... 100
4.2.2 <HUOHúLN.XUDP ... 101
4.2.2.1 gQFO.RGODPDYH9HUL.DWHJRUL]DV\RQX ... 103
4.2.2.2 2UWD']H\.RGODPD ... 106
4.2.2.3 7HRULN(QWHJUDV\RQYHøOHUL']H\.RGODPD ... 112
4.2.2.4 (÷LWVHO6RV\DO<D]ÕOÕP.DEXOQH<|QHOLN7HRULN0RGHO ... 118
4.3 $UDúWÕUPD+LSRWH]OHULQLQ*HOLúWLULOPHVL ... 119
4.3.1 %HNOHQWLOHUYH%R\XWODUÕ... 119
4.3.1.1 g÷UHQFL± g÷UHQFL(WNLOHúLPL ... 120
4.3.1.2 g÷UHQFL± +RFD(WNLOHúLPL ... 120
4.3.1.3 7HNQRORML.DWNÕVÕ ... 121
4.3.2 (QGLúHOHUYH%R\XWODUÕ ... 121
4.3.2.1 $OJÕODQDQg÷UHQFL(QJHOL ... 121
4.3.2.2 $OJÕODQDQ+RFD(QJHOL ... 122
viii
4.3.2.3 <R÷XQ7HNQRORML(QJHOL ... 122
4.3.3 Tutum ... 122
4.3.3.1 $OJÕODQDQ.XOODQÕP.ROD\OÕ÷Õ ... 122
4.3.3.2 $OJÕODQDQ)D\GD ... 123
4.4 $UDúWÕUPD0RGHOLQLQ*QFHOOHQPHVL ... 124
%g/h0.$17ø7$7ø)$ù$0$ ... 126
5.1 .DQWLWDWLI(QVWUPDQÕQ*HOLúWLULOPHVL ... 126
5.1.1 øIDGH+DYX]XQXQ2OXúWXUXOPDVÕ ... 127
5.1.2 7DVODNgOoHN± Uzman Paneli ... 127
5.1.3 7DVODNgOoHN± 3LORWdDOÕúPD ... 128
5.1.4 1LKDLgOoHN± 6DKDdDOÕúPDVÕ ... 130
5.2 <DSÕVDO(úLWOLN0RGHOOHPHVL ... 131
5.2.1 <DSÕVDO(úLWOLN0RGHOOHPHVL6WUDWHMLOHUL ... 132
5.2.2 <DSÕVDO(úLWOLN0RGHOOHPHVLQGH7HPHO.DYUDPODUYH6HPEROOHU ... 132
5.2.3 <DSÕVDO(úLWOLN0RGHOOHPHVLYH'R÷UXOD\ÕFÕ)DNW|U$QDOL]L ... 135
5.3 <DSÕVDO0RGHOLQ'H÷HUOHQGLUPH6UHFL ... 135
5.3.1 Kantitatif Veri Edinimi ... 137
5.3.2 $oÕNOD\ÕFÕ)DNW|r Analizi ... 139
5.3.3 'R÷UXOD\ÕFÕ)DNW|U$QDOL]L ... 141
5.3.3.1 Modelin Tahmin Edilmesi (1. Dereceden DFA) ... 142
5.3.3.2 8\XPXQ'H÷HUOHQGLULOPHVL ... 145
5.3.3.2.1 gQHULOHQ 0RGHOLQ gOoP 0RGHOL øoLQ 8\XPXQ 'H÷HUOHQGLULOPHVL « ... 147
5.3.3.3 0RGHOLQ']HQOHQPHVL ... 147
5.3.3.3.1 gOoP0RGHOLLoLQ0RGLILNDV\RQøQGHNVOHUL ... 148
5.3.3.3.2 ETK )DNW|ULoLQ')$YH0RGLILNDV\RQODU ... 148
5.3.3.3.3 TEK )DNW|ULoLQ')$YH0RGLILNDV\RQODU ... 150
5.3.3.3.4 Ag( )DNW|ULoLQ')$YH0RGLILNDV\RQODU « ... 151
5.3.3.3.5 YTE )DNW|ULoLQ')$YH0RGLILNDV\RQODU ... 152
5.3.3.3.6 Ag( )DNW|ULoLQ')$YH0RGLILNDV\RQODU ... 153
ix
5.3.3.3.7 AF )DNW|ULoLQ')$YH0RGLILNDV\RQODU ... 153
5.3.3.3.8 AKK )DNW|ULoLQ')$YH0RGLILNDV\RQODU ... 154
5.3.3.3.9 ETK ± TEK )DNW|UOHULLoLQ')$YH0RGLILNDV\RQODU ... 155
5.3.3.3.10 Ag( ± YTE )DNW|UOHULLoLQ')$YH0RGLILNDV\RQODU ... 156
5.3.3.3.11 Ag( ± AHE )DNW|UOHULLoLQ')$YH0RGLILNDV\RQODU... 157
5.3.3.3.12 YTE ± AHE )DNW|UOHULLoLQ')$YH0RGLILNDV\RQODU ... 157
5.3.3.3.13 Ag( ± YTE ± AHE )DNW|UOHULLoLQ')$YH0RGLILNDV\RQODU .... 158
5.3.3.3.14 ETK ± TEK - Ag( ± YTE ± AHE )DNW|UOHUL LoLQ ')$ YH Modifikasyonlar ... 159
5.3.3.3.15 AF ± AKK )DNW|UOHULLoLQ')$YH0RGLILNDV\RQODU ... 161
5.3.3.3.16 AF ± AKK ± KN )DNW|UOHULLoLQ')$YH0RGLILNDV\RQODU ... 162
5.3.3.4 0RGHOLQ*YHQLUOLNYH*HoHUOLN$oÕVÕQGDQ'H÷HUOHQGLULOPHVL ... 168
5.3.3.5 øNLQFL'HUHFHGHQ)DNW|U$QDOL]L ... 171
5.3.3.5.1 0RGHOLQ*YHQLUOLNYH*HoHUOLN$oÕVÕQGDQ'H÷HUOHQGLULOPHVL ... 174
5.3.4 Yol Analizi ... 175
5.3.4.1 $UDúWÕUPD0RGHOLøoLQ<RO$QDOL]L ... 176
5.3.4.1.1 $UDúWÕUPD0RGHOLøoLQ<RO$QDOL]L%XOJXODUÕ ... 179
5.3.4.1.2 %XOJXODUÕQ.XUDPVDO7HPHOdHUoHYHVLQGH'H÷HUOHQGirilmesi ... 181
6218d/$59(g1(5ø/(5 ... 185
.$<1$.d$ ... 196
EKLER«« ... 222
g=*(d0øù ... 261
x
KISALTMALAR
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$YHUDJH9DULDQFH6KDUHG3D\ODúÕODQ2UWDODPD9DU\DQV : Average Variance Extracted (2UWDODPDg]'H÷LúNHQOLN
%LUOHúWLULOPLú7HNQRORML.DEXOYH.XOODQÕP7HRULVL : &RPSDUDWLYH)LW,QGH[.DUúÕODúWÕUPDOÕ8\XPøQGHNVL
&RPSRVLWH5HOLDELOLW\%LOHúLN*YHQLUOLN : Degrees of Freedom (Serbestlik Derecesi)
'R÷UXOD\ÕFÕ)DNW|U$QDOL]L
: *RRGQHVVRI)LW,QGH[8\XPø\LOL÷LøQGHNVL : Kullanma Niyeti
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: Technology Acceptance Model (Teknoloji Kabul Modeli)
7HNQRORML.DWNÕVÕ : Teknoloji Kabul Modeli : Teknoloji Kabul Modeli 2 : Teknoloji Kabul Modeli 3
7XFNHU/HZLV)LW,QGH[7XFNHU/HZLV8\XPøQGHNVL : The Theory of Planned Behavior 3ODQOÕ'DYUDQÕú Teorisi) : The Theory of Reasoned Action 0DQWÕNOÕ(\OHP7HRULVL
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xii
SEMBOLLER
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(QGRMHQ'H÷LúNHQLQ(QGRMHQ'H÷LúNHQh]HULQGHNL5HJUHV\RQ(WNLVL : Egzojen 'H÷LúNHQLOH%LU%DúND(J]RMHQ'H÷LúNHQ$UDVÕQGDNL.RYDU\DQV
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xiii
7$%/2/ø67(6ø
Tablo 1: 8]DNWDQ(÷LWLPLQ7DULKVHO*HOLúLP$úDPDODUÕ ... 14
Tablo 2: øQWHUQHW7HNQRORMLOHULQGHQ)D\GDODQPD2UDQODUÕQD*|UH'HUV7UOHUL ... 16
Tablo 3: g÷UHWLFL0HUNH]OL<DNODúÕPøOHg÷UHQFL0HUNH]OL<DNODúÕPÕQ.DUúÕODúWÕUÕOPDVÕ ... 20
Tablo 4: 6RV\DO<D]ÕOÕPÕQ*HOLúLP6UHFLQGH%DúOÕFD*HOLúPHOHU ... 24
Tablo 5: øQWHUQHW7HPHOLQGH<DúDQDQ%DúOÕFD.URQRORMLN*HOLúPHOHU ... 27
Tablo 6: (÷LWVHO6RV\DO<D]ÕOÕP.XOODQÕPÕQÕQ)D\GDODUÕ ... 37
Tablo 7: (÷LWVHO6RV\DO<D]ÕOÕPODUÕQ.XOODQÕPÕQGD.DUúÕODúÕODELOHFHN6RUXQODU ... 40
Tablo 8: $UDoVDOOÕN7HRULOHULQLQ7HRULN%LOHúHQOHULøoLQ.XOODQÕODQ(WLNHWOHU ... 46
Tablo 9: 7.0¶GH$OJÕODQDQ)D\GD'H÷LúNHQLQLQgQFO2Oarak Dahil Edilen Harici 'H÷LúNHQOHU ... 55
Tablo 10: %LUOHúWLULOPLú7HNQRORML.DEXOYH.XOODQÕP7HRULVL¶QGH.XOODQÕODQ0RGHOOHU ve Teoriler ... 57
Tablo 11: %DúOÕFD7HNQRORML.DEXO0RGHOL$UDúWÕUPDODUÕ ... 64
Tablo 12: 7HPHO$UDúWÕUPD<DNODúÕPODUÕ ... 80
Tablo 13: .DUPD$UDúWÕUPD<DNODúÕPODUÕøoLQ.XOODQÕODQ.DYUDPODU ... 82
Tablo 14: .DUPD$UDúWÕUPD<DNODúÕPODUÕQÕQ.XOODQÕP*HUHNoHOHUL ... 84
Tablo 15: %DúOÕFD.DUPD<DNODúÕP7UOHUL7DVDUÕPODUÕQÕQ7LSLN.DUDNWHULVWLNOHUL ... 88
Tablo 16: KaUPD<|QWHP7DVDUÕPODUÕøoLQgQHULOHQ.DOLWDWLIYH.DQWLWDWLI9HUL(GLQLPL 3URVHGUOHUL ... 93
Tablo 17: .DUPD<|QWHP7DVDUÕPODUÕøoLQgQHULOHQ.DOLWDWLIYH.DQWLWDWLI9HUL$QDOL]L 3URVHGUOHUL ... 95
Tablo 18: .DOLWDWLIdDOÕúPDgUQHNOHPLQH$LW7DQÕPOD\ÕFÕøVWDWLVWLNOHU ... 100
Tablo 19: gQFO.RGODPDYH9HUL.DWHJRUL]DV\RQX- Beklentiler ... 104
Tablo 20: gQFO.RGODPDYH9HUL.DWHJRUL]DV\RQX- (QGLúHOHU... 105
Tablo 21: 7HNQRORML.DEXO0RGHOOHULLOHøOLúNLOHQGLULOPLú.RGODUYH.DWHJRULOHU ... 117
Tablo 22: ArDúWÕUPD+LSRWH]OHUL ... 123
Tablo 23: 8]PDQ3DQHOL6RQUDVÕ(OGH(GLOHQ7DVODNgOoHN ... 129
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Tablo 32: 7(.)DNW|ULoLQ'HUHFHGHQ')$0RGHOLQLQ8\XPøQGHNVOHUL ... 150
Tablo 33: 7(.)DNW|ULoLQ')$0RGHOLQGH6WG5HJ.DWVYHgOoP+DWDODUÕ ... 150
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xix
Sakarya University Institute of Social Sciences 2 SUMMARY Abstract of PhD Thesis Title of the Thesis: A Study on Determining the Factors Affecting the Use of Social Software in Distance Education
Author: Adem AKBIYIK Supervisor: 3URI'U(UPDQ&2ù.81
Date: 02 November 2012 Nu. of Pages: xix (pre text) + 261 (main body) Department: Business Subfield: Production Management & Marketing
Advancements in the field of communication technologies and their reflections in daily life have made the Internet one of the biggest necessities of mankind. Social software tools are one of the most commonly used Today¶V Internet technologies, which offer a myriad of different services. The popularity of social software ±especially among younger generations- has arisen the question of whether distance learners are willing to use these technologies for educational purposes. This study attempts to address this issue by developing and testing a hybrid technology acceptance model taking into consideration GLVWDQFHOHDUQHUV¶H[SHFWDWLRQVDQGFRQFHUQVDERXWVRFLDOVRIWZDUH
In order to examine distance learners' behavioral intention to use social software, their expectations and concerns were integrated with prior technology acceptance models, suggesting a hybrid acceptance model. Exploratory and confirmatory factor analyses were performed to test the reliability and validity of the measurement model. The structural equation modeling technique was also used to evaluate the hypothesized model.
The proposed model explained 48% of the variance of behavioral intention (R2=,48) indicating that expectations (interaction and technological contribution) and concerns (perceived peer barrier, perceived tutor barrier, and unfettered technology) about social VRIWZDUH KDYH D TXLWH VWURQJ DQG VWDWLVWLFDOO\ VLJQLILFDQW LQIOXHQFH RQ GLVWDQFH OHDUQHUV¶
usage intention through the mediation of perceived usefulness and perceived ease of use.
Keywords: Social Software, Educational Social Software, Distance Learning, Distance Learner, TAM, Technology Acceptance Model, SEM, Structural Equational Modeling
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(Fetscherin ve Lattemann, 2008; Hsu ve Lin, 2008; Hartshorne ve Ajjan, 2009; Lu, Zhou ve Wang, 2009; Chung YHGL÷HUOHUL, 2010; Kwon ve Wen, 2010; Liu X. , 2010;
Lin ve Lu, 2011)%XoDOÕúPDODUDUDVÕQGD\DOQÕ]ca Hartshorne ve Ajjan (2009) ve Liu
3
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tHNQRORMLNDEXOYHNXOODQÕPÕQD\|QHOik modeller bireylerin belirli bir teknolojiyi kabul YHNXOODQÕPÕQÕDoÕNODPDNDGÕQDJHOLúWLULOPLúWLU7HNQRORMLNDEXOPRGHOOHULQLQNXUDPVDO
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Mevcut teknoloji kabul modelleri (MET, PDT, APDT, TKM), ELU GDYUDQÕúÕ \HULQH
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$M]HQJHQLúOHWLOPLúYHUVL\RQX3'7$M]HQYHEXWHRULlerin temeli olarak kabul edilen Beklenti-'H÷HU0RGHOLQH([SHFWDQF\9DOXH0RGHO)LVKEHLQYH$M]HQ
J|UH YH EHNOHQWL LQDQFÕ EHOLUOL ELU GDYUDQÕúD NDUúÕ WXWXPX EHOLUOHPHNWHGLU 2
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varsayar) R GDYUDQÕúÕ \HULQH JHWLUPHQLQ ROXPOX \D GD ROXPVX] GH÷HUOHQGLULOPHVL RODQ
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ܦ ൎ ܦܰ ൌ ߚଵܶ
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4
ܦ ൌ ܦܽݒݎܽ݊ଓç
ܦܰ ൌ ܦܽݒݎܽ݊ଓçݏ݈ܽܰ݅ݕ݁ݐ
ܶ ൌ ܶݑݐݑ݉
ܤ ൌ ܤ݈݁݇݁݊ݐ݈݅݁ݎ
ܧ ൌ ܱ݈ݑ݉ݏݑݖܤ݈݁݇݁݊ݐ݈݅݁ݎሺܧ݊݀݅ç݈݁݁ݎሻ
ߚଵଶ ൌ ܣ݉݅ݎ݈݅݇ܽݎܾ݈ܽ݇݁݅ݎ݈݁݊݉݅çݐݑݐݑ݉ െ ݀ܽݒݎܽ݊ଓçݏ݈ܽ݊݅ݕ݁ݐ݈݅݅ç݇݅ݏ݅݇ܽݐݏܽݕଓݏଓሺܽºଓݎ݈ଓºଓሻ ߛଵଵ ൌ ܣ݉݅ݎ݈݅݇ܽݎܾ݈ܽ݇݁݅ݎ݈݁݊݉݅çܾ݈݁݇݁݊ݐ݈݅݁ݎ െ ݐݑݐݑ݈݉݅݅ç݇݅ݏ݅݇ܽݐݏܽݕଓݏଓሺܽºଓݎ݈ଓºଓሻ ߛଶଵ ൌ ܣ݉݅ݎ݈݅݇ܽݎܾ݈ܽ݇݁݅ݎ݈݁݊݉݅ç݁݊݀݅ç݈݁݁ݎ െ ݐݑݐݑ݈݉݅݅ç݇݅ݏ݅݇ܽݐݏܽݕଓݏଓሺܽºଓݎ݈ଓºଓሻ
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5
HQGLúH YH EHNOHQWLOHUL EX \D]ÕOÕPODUÕ NXOODQPDODUÕQÕ GDYUDQÕúODUÕQÕ QDVÕO HWNLOHU"´
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NXOODQÕPÕQD\|QHOLNEHNOHQWLOHULnelerdir?
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NXOODQÕPÕQD\|QHOLNHQGLúHOHULnelerdir?
3) (÷LWVHO VRV\DO \D]ÕOÕP DUDoODUÕQÕQ NXOODQÕPÕQD \|QHOLN HQGLúH YH EHNOHQWLOHU
\D]ÕOÕPODUDNDUúÕDOÕQDFDNWXWXPXQDVÕOHWNLOHU"
4) (÷LWVHO VRV\DO \D]ÕOÕP DUDoODUÕQÕQ NXOODQÕPÕQD \|QHOLN HQGLúH YH EHNOHQWLOHU EX
\D]ÕOÕPODUÕNXOODQPDQL\HWOHULQLQDVÕOHWNLOHU"
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EHNOHQWLOHU ]HULQGHQ JHOLúWLULOPHVL YH VRQ RODUDN |QHULOHQ NDEXO PRGHOLQLn JHOLúWLULOHQHQVWUPDQDUDFÕOÕ÷Õ\ODHOGHHGLOHQYHULVHWLLoLQX\JXQOX÷XQXQVÕQDQPDVÕYH
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\D]ÕOÕPODUÕQ NXOODQÕPÕQÕQ NDEXOQH RGDNODQPÕúWÕr. Bu noktada, oDOÕúPDQÕQ kuram,
\|QWHP ve uygulama ED÷ODPÕQGD NDWNÕGDEXOXQDFD÷ÕGúQOPHNWHGLU
.XUDPVDO DoÕGDQ oDOÕúPD H÷LWVHO DPDoOÕ LOHWLúLP WHNQRORMLOHULQ NXOODQÕPÕQÕQ NDEXOQH
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6
WHNQRORML NDEXO YH NXOODQÕPÕQD LOLúNLQ PRGHOOHULQ LOJLOL DODQD X\JXQOX÷X J|]GHQ
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edilen veriler litHUDWUGH \HU DODQ PRGHOOHUOH HQWHJUH HGLOPLúWLU dDOÕúPD VRQXFXQGD
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nedeniyle, oDOÕúPDGD HQVWUPDQ JHOLúWLUPH DPDoOÕ DUGÕúÕN WDVDUÕP PRGHOL (Steckler, McLeroy, Goodman, Bird ve McCormick, 1992) NXOODQÕOPÕúWÕU%XQDJ|UHoDOÕúPDQÕQ
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belirleyen girdiler ise sistem kullaQÕPÕQGDQ EHNOHQWLOHUL YH HQGLúHOHUL QHWLFHVLQGH
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7
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VRUXODU DUDFÕOÕ÷Õ\OD X]DNWDQ H÷LWLP |÷UHQFLOHULQLQ VRV\DO \D]ÕOÕP DUDoODUÕ NXOODQPD
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(Kalitatif Veri Analizi 3URJUDPÕDUDFÕOÕ÷ÕLOHNRGODPÕúYHDQDOL]HGLOPLúWLUElde edilen kalitatif bulgulardan hareketle teorik bir kabul moGHOL|QHULVLQGHEXOXQXOPXúYHPRGHOH
DLWKLSRWH]OHUJHOLúWLULOPLúWLU
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HOHQHUHNQLKDLRODUDNDQNHWDQDOL]HWDELWXWXOPXúWXU
1 Morse (1991) NDUPD DUDúWÕUPD \|QWHPLQGH \DUDUODQÕODQ NDOLWDWLI YH NDQWLWDWLI \|QWHPOHUL ³WHPHOGRPLQDQW´ YH
³GHVWHNOH\LFLWDPDPOD\ÕFÕ´RODUDND\ÕUDELOPHNLoLQE\NNoNKDUIYXUJXVX\|QWHPOHULQNXOODQÕP]DPDQODPDVÕQÕ
YXUJXODPDN DGÕQD LVH Hú ]DPDQOÕ NXOODQÕP LoLQ ³´ LúDUHWLQLQ DUGÕúÕN NXOODQÕP LoLQ ³ĺ´ LúDUHWLQLQ NXOODQÕOPDVÕQÕ
|QHUPLúYHEXJ|VWHUPHELoLPLJHQLúNDEXOJ|UPúWU &UHVZHOOYHGL÷erleri., 2003).
8
.DQWLWDWLI \|QWHPOHUGHQ \DUDUODQÕODUDN JHUoHNOHúWLULOHQ oDOÕúPDQÕQ LNLQFL DúDPDVÕnda;
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WHNQRORMLNX\JXODPDYH|÷UHQPHVUHoOHULQLNDSVDPDNWÕU(Urdan ve Weggen, 2000)
14 Tablo 1:
8]DNWDQ(÷LWLPLQ7DULKVHO*HOLúLP$úDPDODUÕ
Kaynak: UNESCO. (2002). Open and Distance Learning. 20 $UDOÕN tarihinde UNESCO - KWWSXQHVGRFXQHVFRRUJLPDJHVHSGIDGUHVLQGHQDOÕQGÕ, s. 24-25.
1.1.1 dHYULPLoL(÷LWLP
øQWHUQHWLQ JHOLúPHVL YH \D\JÕQODúPDVÕ VD\ÕVDOODúWÕUÕODUDN HOHNWURQLN RUWDPD DNWDUÕODQ
ELOJLOHULQ LOHWLúLPLQGH ]DPDQ YH PHNDQ ED÷ÕPOÕOÕ÷ÕQÕ RUWDGDQ NDOGÕUPD LPNDQÕ
VXQPDNWDGÕU¶OÕ\ÕOODUGDH÷LWLPKL]PHWOHULQGH\DUGÕPFÕDUDoODU oRNOXRUWDPDUDoODUÕ olaUDN NXOODQÕODQ ELOJLVD\DU YH LOHWLúLP WHNQRORMLOHUL LQWHUQHWLQ VXQGX÷X LPNDQODU LOH
H÷LWLP KL]PHWLQLQ EWQ XQVXUODUÕQÕQ YHULOGL÷L RUWDPODU RODUDN NDUúÕPÕ]D oÕNPDNWDGÕU
2GDEDú dHYULPLoL H÷LWLP (online learning) RODUDN DGODQGÕUÕODQ EX VLVWHPOHU
øOHWLúLP$UDFÕ 7HPHOg]HOOLNOHUL
<D]ÕúPD
$VOHQ\\VRQODUÕQGDEDúOD\DQYHKDODD]JHOLúPLúONHOHUGH
HQ\D\JÕQRODQX]DNWDQH÷LWLPWUGU*HQHOOLNOHVHVYHYLGHR
LOH GHVWHNOHQHQ EDVÕOÕ PDWHU\DOOHU HVDV DOÕQÕU (WNLOHúLP
\|QWHPL PHNWXS YH GL÷HU \D]ÕOÕ YH EDVÕO G|NPDQODUÕQ SRVWD
\ROXLOHLOHWLPLQHWLFHVLQGHJHUoHNOHúWLULOLU
(÷LWVHOTelevizyon ve Radyo Sistemi
(Y WHPHOOL ELUH\VHO |÷UHQFLOHUH \D GD \] \]H HWNLOHúLPH
LPNDQYHUHELOHFHNX]DNVÕQÕIODUGDNL|÷UHQFLJUXSODUÕQDFDQOÕ
\D GD ND\GHGLOPLú GHUVOHUL WHVOLP HWPHN LoLQ ELUoRN IDUNOÕ
WHVOLPDW WHNQRORMLVLQL NXOODQÕU NDUDVDO X\GX Nablolu TV ve UDG\R\D\ÕQODUÕ %D]ÕVLVWHPOHUVÕQÕUOÕVHVYHYLGHR-konferans ED÷ODQWÕODUÕVXQDUODU
dRNOX2UWDP
Sistemleri
Metin, ses, video ve bilgisayar temelli materyalleri kapsar ve JHQHOOLNOH ELUH\OHUH \D GD JUXSODUD \] \]H |÷UHQFL GHVWH÷L
sunar. $oÕNQLYHUVLWHOHULQNXOODQGÕ÷ÕEX\DNODúÕPGD|÷UHQLP
ELUH\VHOGH÷LOX]PDQPHG\DX]PDQÕELOLúLPX]PDQÕLoHULN
WDVDUÕPÕ X]PDQÕ YH |÷UHPH X]PDQÕ WDNÕPODUÕQ oDOÕúPDODUÕ
VRQXFXRUWD\DoÕNDUÕOÕU3URJUDPODUJHQHOOLNOH\NVHNVD\ÕGD
ONHJHQHOLQH\D\ÕOPÕú|÷UHQFLLoLQWDVDUODQÕU
øQWHUQHW-Temelli Sistemler
dRNOX RUWDP PHWLQ VHV YLGHR YH ELOJLVD\DU WHPHOOL PDWHU\DOOHULQLQ HOHNWURQLN IRUPDWOÕ RODUDN ELOJLVD\DUODU
]HULQGHQ VXQXOGX÷X YHULWDEDQODUÕ HOHNWURQLN NWSKDQHOHUH
HULúLPH LPNDQ YHUHQ E|\OHFH e-posta, bilgisayar NRQIHUDQVODUÕ YH GX\XUX SDQRODUÕ YE ]HULQGHQ |÷UHWPHQ-
|÷UHQFL |÷UHQFL-|÷UHQFL ELUH ELU ELUH oRN YH oR÷D oRN
HWNLOHúLPOHUH VHQNURQ \D GD DVHQNURQ RODUDN LPNDQ YHUHQ
sistemlerdir.
15
|÷UHQFLOHUH GHUV PDWHU\DOOHULQH VÕQÕI DUNDGDúODUÕQD YH |÷UHWLP \HOHULQH oHYULPLoL
LOHWLúLP DUDoODUÕ DUDFÕOÕ÷Õ\OD XODúPD LPNDQÕ YHUHQ LQWHUQHW WDEDQOÕ H÷LWLP RUWDPODUÕGÕU (Bonk ve Reynolds, 1997).
6DQDO VÕQÕI RUWDPÕQGD |÷UHQFLOHULQ |÷UHWLP \HVL YH ELUELUOHUL LOH HWNLOHúLPLQH LPNDQ
veren oHYULPLoL|÷UHQPH sistemleri; e-NLWDSGHUVOHUOHLOJLOLVOD\WODUHWNLOHúLPOLJUDILNYH
WDEORODUYLGHRYHVHVDNWDUÕPÕYEKL]PHWOHULVXQDQSODWIRUPODURODUDNWDVDUODQPDNWDGÕU
dHYULPLoL |÷UHQPH RUWDPODUÕQÕQ HQ |QHPOL DYDQWDMODUÕ LVWHQLOHQ PHNDQGD LVWHQLOHQ
]DPDQYHKÕ]GD|÷UHQPHLPNDQÕLOHHVQHNELU|÷UHQPHRUWDPÕVXQPDODUÕGÕU%XQDNDUúÕQ
oHYULPLoL|÷UHQPHRUWDPODUÕQÕQED]ÕGH]DYDQWDMODUÕGDV|]NRQXVXGXU(Bleimann, 2004;
Muir, 2001): ]DPDQEWoHYH|÷UHWPHQNRQXVXQGD\R÷XQND\QDNNXOODQÕPÕJHUHNWLULU
LoHULN KDWDODUÕ oRN GDKD |QHP ND]DQÕU WHNQRORML VRUXQODUÕ |÷UHQFLOHUH PDOL\HWL
X\JXODPDLoHUHQED]ÕGHUVOHULQVXQXPXQGD\HWHUVL]NDOÕQPDVÕVRUXODUDHú]DPDQOÕ\DQÕW
LPNDQODUÕNÕVÕWOÕYH|÷UHQFLOHULoLQVRV\DOELUL]RODV\RQV|]NRQXVXGXU Sosyal izolasyon ED]Õ |÷UHQFLOHULQ |÷UHQPH RUWDPÕ WHUFLKOHULQGH oHYULPLoL |÷UHQPH\L JHUL SODQGD
WXWPDODUÕQÕQ EDúOÕFD QHGHQL RODUDN J|UOPHNWHGLU (Maddux, 2004). Bu nokWDGD H÷LWLP
NXUXPODUÕ HWNLOHúLP LPNDQÕQÕ DUWÕUDFDN \HQL QHVLO X]DNWDQ H÷LWLP RUWDPODUÕQÕ
WDVDUODPDNWDGÕUODU %X GXUXPXQ HQ |QHPOL J|VWHUJHVL VRQ \ÕOODUGD \] \]H H÷LWLP
RUWDPODUÕ YH oHYULPLoL |÷UHQPH RUWDPODUÕ |÷UHQFLOHULQ GDKD ID]OD HWNLOHúLP RUWDPÕ
bulPDODUÕDGÕQDELUDUD\DJHWLULOGL÷LNDUPD|÷UHWLPRUWDPODUÕGÕU
1.1.2 .DUPD(÷LWLP
.DUPD|÷UHWLP\DNODúÕPÕoRNIDUNOÕX\JXODPDODUÕNDSVDPDNODELUOLNWHJHQHORODUDN\]
\]H|÷UHQPHYHoHYULPLoLND\QDNODUÕQNRPELQDV\RQXRODUDNWDQÕPODQPDNWDGÕU (Mason ve Rennie, 2008) .DUPD |÷UHWLP \DNODúÕPÕ |÷UHQFLOHUH VÕQÕI DUNDGDúODUÕ YH |÷UHWLP
\HOHULLOHoHYULPLoL\DGDoHYULPGÕúÕWUOHUGHGDKDID]ODHWNLOHúLPLPNDQÕVXQPDNWDGÕU (Allen ve Seaman, 2003).
Karma |÷UHWLPLQ WHPHOLQGHNL YDUVD\ÕP oHYULPLoL \|QWHPOHUL NXOODQPDQÕQ
DYDQWDMODUÕQÕQ DQODúÕOPDVÕQÕQ \DQÕ VÕUD \] \]H HWNLOHúLPLQ GR÷DVÕQGDQ JHOHQ
DYDQWDMODUÕQÕQ ROGX÷XGXU(Clark ve James, 2005). Bu noktada, niversitelerin akademik faaliyetlerinde internet teknolojilerinden faydalanma seviyeleriQGHIDUNOÕOÕNODUDgiderek, GHUVOHULQ\DSÕODUÕQDYHJHUHNVLQLPOHULQHJ|UHLQWHUQHWWHNQRORMLOHULQGHQ\DUDUODQDUDNHQ
X\JXQ|÷UHQPHRUWDPÕQÕROXúWXUPDJD\UHWLLoHULVLQGHGLUOHU7DEOR2).
16 Tablo 2:
øQWHUQHW7HNQRORMLOHULQGHQ)D\GDODQPD 2UDQODUÕQD*|UH'HUV7UOHUL
Kaynak: Allen, E., Seaman, J., & Garret, R. (2007). Blending In:The Extent and Promise of Blended Education in the United States. 20 $UDOÕN WDULKLQGH 7KH 6ORDQ &RQVRUWLXP
KWWSVORDQFRQVRUWLXPRUJVLWHVGHIDXOWILOHV%OHQGLQJB,QSGIDGUHVLQGHQDOÕQGÕ, s. 5.
(÷LWLP NXUXPODUÕQÕQ |÷UHQFL PHUNH]OL ELU DQOD\ÕúOD |÷UHQPH VWLOOHULQH X\JXQ RODUDN
X]DNWDQH÷LWLPLQELUoRNIDUNOÕDODQÕQGDQ\DUDUODQDUDNWDVDUODPD\DoDOÕúWÕNODUÕ|÷UHQme RUWDPÕLVHJQP]GHX]DNWDQH÷LWLPNDYUDPÕLOH VÕNoDELUOLNWHDQÕODQGD÷ÕQÕNH÷LWLP
(distributed education) NDYUDPÕGÕU .DUPD H÷LWLPGH |÷UHQPH IDDOL\HWOHUL ELU NDPSV
RUWDPÕQGDRODELOLUNHQFR÷UDILGD÷ÕOÕPROPD]VDROPD]NRúXOGH÷LOGLUGD÷ÕQÕNH÷LWLPde
\]\]HH÷LWLPGHQX]DNWDQH÷LWLPHNDGDUWPH÷LWLPX\JXODPDODUÕQGD\DUDUODQÕOabilse de \]\]HH÷LWLPROPD]VDROPD]NRúXOGH÷LOGLU (Mason ve Rennie, 2008).
1.1.3 'D÷ÕQÕN(÷LWLP
'D÷ÕQÕN H÷LWLP JHQHOOLNOH |÷UHQFL PHUNH]OL ELU |÷UHQPH RUWDPÕ ROXúWXUPD DPDoOÕ WHNQRORMLOHUDUDFÕOÕ÷Õ\ODHú]DPDQOÕVHQNURQ\DGDHú]DPDQVÕ]DVHQNURQRODUDNED]Õ
\]\]H|÷UHQPHHWNLOHúLPOHULQLQNRPELQDV\RQXRODUDNWDQÕPODQDELOLU (Lefoe, 2003).
'D÷ÕQÕNH÷LWLP |÷UHQFLOHUNDPSVRUWDPÕQGDROVXQ\DGD ROPDVÕQ|÷UHQPHRUWDPODUÕQÕQ
|÷UHQPHWDU]ODUÕQDHQX\JXQRODFDNúHNLOGHGH÷LúWLULOHUHNHWNLOHúLPLYHLúELUOL÷LQLDUWÕUDQ
|÷UHQPHRUWDPODUÕVXQPD\ÕDPDoODU (Mason ve Rennie, 2008:25).
øQWHUQHW
Teknolojileri Faydalanma
2UDQÕ
'HUV7U *HQHO7DQÕPÕ
%0 Geleneksel øoHULNOHULQ V|]HO YH PHWLQVHO RODUDN WHVOLPLQLQ \DSÕOGÕ÷Õ
KHUKDQJLELUWHNQRORMLNXOODQÕPÕQÕQROPDGÕ÷ÕGHUVOHU
%1-%29 øQWHUQHW
<DUGÕPOÕ
<] \]H GHUVOHUL UDKDWODWPDN DGÕQD LQWHUQHW WHPHOOL
WHNQRORMLOHUGHQ\DUDUODQÕODQGHUVOHUGLUg÷UHQFLOHU|÷UHWLP
\|QHWLPVLVWHPL/06]HULQGHQGHUVSURJUDPÕYH|GHY
WHVOLPLJLELIDDOL\HWOHULQLJHUoHNOHúWLULUOHU
%30-%79 Karma/Hibrid
<] \]H H÷LWLPLQ YH oHYULPLoL H÷LWLPLQ ELU DUD\D
JHWLULOGL÷L GHUVOHUGLU øoHUL÷LQ |QHPOL ELU NÕVPÕ LQWHUQHW
]HULQGHQ WHVOLP HGLOLU .ÕVPL oHYULPLoL WRSODQWÕODU YH
NÕVPL\]\]HWRSODQWÕODUÕLoHULU
%80 dHYULPLoL øoHUL÷LQ WDPDPHQ oHYULPLoL RODUak WHVOLP HGLOGL÷L YH
geneO RODUDN \] \]H WRSODQWÕODUÕQ JHUoHNOHúWLULOPHGL÷L
dersler.