2019 Yazar Dizini
Sözlü Gelenekten Sözün Geleneksizliğine Atasözü ve Reklam Seda Başer Çoban
Türkiye'deki Reklamlarda Toplumsal Cinsiyet ve Sunumu Mehmet Özdemir
Folklor-Reklam İlişkisi Bağlamında Yerellik ve Milliyetçilik Ögelerinin Kullanımı M. Gökşen Buğra
Akbank Reklamlarında Folklorik Unsurların, Kültürel Kod ve Göstergelerin İşlevi Ayşegül Utku Günaydın
Köyün Reklamlarda Parodileştirilmesi Sevim Kebeli
Consuming ritual: reframing the Turkish henna-night ceremony
Consumers’ use of country-of-manufacture information? Norway and the United States : ethnocentric, economic, and cultural differences
Consumers' view of food biotechnology: a proactive approach to marketing and public policy
Ego States in Brand-Consumer Transactions
Consumers' use of country-of-manufacture information: Turkey versus the U.S.A.
Consumers and their brands : acting out personal mythologies in a 'global' brand community
Consumer desire in three cultures: results from projective research
Consumer behavior analysis and marketing communications strategy development: the case of Tuborg
Üniversite Öğrencilerinin Bilinirliği Yüksek Markalı Ürünlere Yönelik Bilgi, Tutum ve Davranışları Üzerine Bir Araştırma görünümü
View of MANAGERIAL IMPLICATIONS OF THE RELATIONSHIP BETWEEN CUSTOMER CARE AND PURCHASE INTENTION IN ONLINE SHOPPING
View of EXPERIENCE MODULES AND EXPERIENCE DIMENSIONS FROM THE PERSPECTIVES OF HOTEL MANAGERS
Consumer behavior analysis and marketing communications strategy development: the case of Citroen Xantia
Consumer attitude toward marketing and subjective quality of life in the context of a developing country
Consumer acculturation as a dialogical process: case studies from rural-to-urban migrants in Turkey
Constructing and representing the Islamic consumer in Turkey
Destinasyon Tercihinde Pazarlama Karmasi Bileşenlerinin Rolü: Dalyan Örneği görünümü
Confidence Man
A conceptual model for public relations in museums