TURİZM SEKTÖRÜNDE ONLINE REZERVASYON KALİTE ALGISI VE ALGILANAN RİSK FAKTÖRLERİNİN İNCELENMESİ
TURİZM PAZARLAMASINDA ÇEVRİMİÇİ SİTELERİNDEKİ MÜŞTERİ YORUMLARI VE PUANLAMA SİSTEMİNİN OTEL SATIŞ FİYAT TERCİHLERİNE ETKİSİ
TOPLUMSAL CİNSİYET BAĞLAMINDA ERKEK KİMLİĞİNİN TELEVİZYON REKLAMLARINA YANSIMASI (TELEVİZYON KOZMETİK REKLAMLARINDA GÖSTERGEBİLİMSEL ÇÖZÜMLEME)
Toplumsal Cinsiyet Bağlamında Erkek Kimliğinin Televizyon Reklamlarına Yansıması (Televizyon Kozmetik Reklamlarında Göstergebilimsel Çözümleme)
THE USE OF SOCIAL NETWORK WEBSITES FOR RETAINING CUSTOMERS IN TURKISH COMPANIES
THE SHIFTING ROLE OF WOMEN IN PURCHASING POWER EVOLUTION:EVIDENCE FROM TURKISH RETAIL
THE ROLE OF SOCIAL MEDIA ON BRAND AWARENESS AND PURCHASE INTENTION
THE OVERVIEW OF “GROWTH HACKING”: THE EVALUATION OF IMPLEMENTATIONS ON UBER
THE INFLUENCE OF SOCIO-DEMOGRAPHIC FACTORS ON CONSUMERS' PERCEPTIONS ABOUT SOCIAL MEDIA INFLUENCERS
THE INFLUENCE OF GAMIFICATION ON CONSUMERS’ ATTITUDE AND INTENTION TO PURCHASE FAST MOVING CONSUMER GOODS (FMCG)
THE IMPACT OF SOCİAL MEDİA MARKETİNG ON CUSTOMER SATİSFACTİON THROUGH BRAND IMAGE (STUDY CASE TURKEY TELECOMMUNİCATİON COMPANİES
THE IMPACT OF SOCIAL MEDIA MARKETING ON BRAND LOYALTY IN FAST-MOVING CONSUMER GOODS (FMCG) MARKETS
THE IMPACT OF RELATIONSHIP MARKETING ON CUSTOMER LOYALTY IN CIVIL AVIATION INDUSTRY
THE IMPACT OF PERCEIVED BRAND PERFORMANCE, BRAND IMAGERY AND EWOM ON CUSTOMER LOYALTY: A CASE STUDY OF FIVE STAR HOTELS IN ISTANBUL
THE IMPACT OF ELECTRONIC CUSTOMER RELATIONSHIP MANAGEMENT ON CUSTOMER SATISFACTION IN TURKEY
THE IMPACT OF DIGITAL CONTENT MARKETING ON BRAND AWARENESS THROUGH SOCIAL MEDIA AND CUSTOMER ENGAGEMENT: A CASE STUDY OF STARBUCKS IN ISTANBUL
THE FAMILY BUYING BEHAVIOR OF FEMALE CONSUMERS IN RETAIL INDUSTRY
THE FACTORS AFFECTING LUXURY BRAND PURCHASE INTENTION IN TERMS OF RATIONAL AND EMOTIONAL IMPACT IN QATAR
THE EVALUATION OF ORGANIC FOOD PURCHASE INTENTION IN TERMS OF CONSUMPTION VALUE THEORY AND INVOLVEMENT: AN EMPIRICAL STUDY IN TURKEY
THE EMERGENCE OF SOCIAL MEDIA AS NEW MARKETING TOOL IN TURKEY
THE EFFECT OF WORD OF MOUTH MARKETING FEMALE CONSUMERS’ DECISION MAKING PROCESS IN AFGHAN FOOD BRANDS
THE EFFECT OF VLOGGERS’ PERSONAL BRAND IMAGE ON COSMETIC BRAND CHOICE OF TEENAGERS
THE EFFECT OF PRODUCT’S COLOR AND FABRIC QUALITY ON BRAND PREFERENCE: A STUDY IN FASHION RETAILERS IN TURKEY
THE EFFECT OF PERSONALIZED CUSTOMER SERVICES ON CUSTOMER PERCEIVED VALUE AND BRAND LOYALTY