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CHAPTER 4 Forms of Business Ownership and Franchising

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(1)

CHAPTER 4 Forms of Business Ownership and Franchising

MAN 470 – Berk TUNCALI

(2)

Things to consider when choosing;

 Tax consideration

 Liability exposure

 Startup capital requirement

 Control

 Business goals

 Management succession plan

 Cost of formation

(3)

Sole Proprietorship

A business owned and managed by one individual.

 Most popular

 18 million in the US

 $ 1 Trillion in sales

 73% of the companies in the US

(4)

Advantages of Sole Proprietorship

 Simple to create (fast and easy)

 Least costly form of ownership (fees and licenses)

 Profit incentive (all the profit is kept after the expenses)

 Total decision making authority

 No special legal restrictions (least regulated)

 Easy to dissolve

(5)

Disadvantages of Sole Proprietorship

 Unlimited personal liability

Unlimited personal liability is a situation in which the sole proprietor is

personally liable for all of the business’s debts.

 Limited skills and capabilities

 Feelings of isolation (no help or feedback)

 Limited access to capital

 Lack of Continuity for the business (if Proprietor

dies’ so does the business)

(6)

Where do small business owners turn for advice?

 Spouse – 62% of the time

 Son – 11% of the time

 Father – 9.5% of the time

 Brother – 8.8% of the time

Who else???

(7)

The Partnership

Partnership is an association of two or more people

who co-own a business for the purpose of making profit.

Partnership Agreement is a document that states in

writing all of the terms of operating the partnership

and protects the interest of each partner.

(8)

A Partnership Agreement may include the following;

 Name of the partnership

 Purpose of business

 Domicile of the business

 Duration of the partnership

 Names of the partners and addresses

 Contributions of each partner to the business

 How the profits and losses will be distributed

 Salary details

 Expansion details

(9)

Advantages of Partnership

 Easy to establish

(easy and inexpensive)

 Complementary skills

(two hands better than one)

 Division of profits

(according to the agreement)

 Larger pool of capital

 Ability to attract limited partners

 Little governmental regulation

 Flexibility

 Taxation

(10)

 General Partners: partners who share in

owning, operating and managing a business and who have unlimited personal liability for the partnership’s debts.

 Limited Partners: partners who do not take

an active role in managing a business and

whose liability for the partnership’s debts is

limited to the amount they have invested.

(11)

Disadvantages of Partnership

 Unlimited liability of at least one partner

 Capital accumulation

(cannot sell shares to generate capital)

 Difficulty in disposing of partnership interest without dissolving the partnership

(if a partner dies or quits, new partner will come in or gets bought over.

Otherwise the business dissolves.)

 Lack of continuity

(death and inheritance of new partner)

 Potential for personality and authority

conflicts

(like marriage - compatibility)

(12)

Limited Partnerships

A partnership composed of at least one general partner

and at least one limited partner.

 Same rules apply as before

 The partner who is limited will only loose the

amount invested in the business if the things

turn out for the worst.

(13)

Limited Liability Partnerships

A special type of limited partnership in which all

partners are limited partners.

 They are known as LLPs

 Usually limited to professionals such as

attorneys, dentists, accountants.

(14)

Master Limited Partnerships

A partnership whose shares are traded on stock

exchange, just like a corporation’s.

(15)

Corporations

Corporation is a separate legal entity apart from its owners that receives the right to exist from the state in which it is incorporated.

Domestic Corporation: corporation doing business in the state it is incorporated.

Foreign Corporations: corporation doing business in a state other than the one in which it is incorporated.

Alien Corporation: a corporation formed in another country

but doing business in a different country.

(16)

Advantages of Corporations

 Limited liability of Stockholders

 Ability to attract capital

 Ability to continue indefinitely (unless it fails)

 Transferable ownership (shares are easily

sold)

(17)

Disadvantages of Corporations

 Cost and time involved in the incorporations process

 Double taxation

(corporate’s tax + stockholder’s tax)

 Potential for diminished managerial incentives

(managers not having the same level of interest as the founder. Profit sharing or stock ownership is exercised to beat this trait)

 Legal requirements and regulatory red tape

(annual

reports and legal reporting necessary)

 Potential loss of control by the founder(s)

(owners sell their stocks to gather capital but let of part of their ownership)

ie. Microsoft was a partnership between Paul Allen and Bill Gates in 1975. Mr.

Gates had 50% but they went public to gather capital and as a result he was left

with 18.5% ownership.

(18)

The S Corporation

This is the same as the regular C corporation but allows

the corporation a tax advantage by being taxed as a

Partnership, hence getting rid of double taxation.

This is only valid in the US. It has certain rules such as;

 Corporation must be domestic

 Shareholders must be residents

 No more than 75 shareholders

(19)

Limited Liability Company (LLC)

This is a cross between a partnership and a corporation.

All LLCs must have at least two owners.

LLCs offer limited liability to owners and also avoids double taxation. Less paperwork compared to

Corporations.

However, they are expensive to create. It is harder to

raise capital from investors due to limited liability.

(20)

Joint Venture

In any endeavor in which neither party can effectively

achieve the purpose alone, a joint venture becomes a

common form of ownership.

Joint venture is a business agreement in which parties

agree to develop, for a finite time, a new entity and new

assets by contributing equity.

Example: Sony Ericsson

(21)
(22)

FRANCHISING

Franchising is the practice of using another firm's

successful, tried and tested business model.

A system of distribution in which semi- independent

business owners (Franchisees) pay fees and royalties to a

parent company (Franchiser) in return for the right to

become identified with its trademark, to sell its products

or services and use its business format.

(23)

Types of Franchising

 Trade name franchising – purchases the right to use the franchiser’s trade name.

 Product distribution franchising – licenses to sell franchiser’s products.

(petrol stations)

 Pure franchising – buys the complete

business format and system from the

franchiser.

(McDonald’s)

(24)

Benefits of buying a Franchise

Management training and support

(McDonald’s University)

Brand name appeal

(internationally recognized – golden arches)

Standardized quality of goods and services

(years of

reputation)

National advertising programs

(benefits all franchisers – must pay 1- 5% monthly advertisement costs)

Financial assistance

(initial costs can be so high that franchisor usually offer financial assistance)

Proven products and business formats

(tried and tested)

Centralized buying power

(economies of scale)

Site selection and territorial protection

(location, location, location)

Greater chance for success

(less risky than starting from scratch)

(25)

McDonald’s

(26)

Subway

(27)

Drawbacks of buying a Franchise

 Franchise fees and profit sharing

 Strict adherence to standardized operations

(no autonomy)

 Restrictions on purchasing

(dictated what to buy)

 Limited product line

(cannot create your own)

 Unsatisfactory training programs

(can be a pitfall)

 Market saturation

(close proximity)

 Less freedom

(reporting to a boss)

(28)

The right way to buy a Franchise

 Evaluate yourself

 Research your market

 Consider your franchise options

 Talk to existing franchisees

 Ask the franchiser some tough questions

 Make your choice

(29)

THANK YOU

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