CONFIDENTIAL REVENUE AND PROFIT
FORECASTS
MANAGEMENT AND
FINANCIAL A N M . Y S T S ;
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EVIDENCE
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C’ONFIDENTIAL, RlL\Ali:LiljE AIID PROFIT
FORECASTS IVY MANAGEMErTr AND
FINANCIAL ANAi,YSTS: EVIDENCE
r'ROM TURKEY
SUBr-ITTTED 'LCi
IiEPARTMENT OF
lACEME
GRADUATE
3
CiL')iJL, OF BUSINESS
ADMINISTRATION
1 1 1 ’
BiLKEirr !_n'ri
vli
:
u
-
y
;
i t y
in
p a r t i a l
FUL,F
I
I,T
,MENT C)]· THE REQUI
PT:MENTS
FOR THE iJlIGREE OF
'''lASTER OF’
BUSINESS
ADMINISTRATION
HF-^éu
-er
с-г.
I certify that 1 have t ead this thesis and that in iny
opinoin it is fully adequate, in scope and in quality,
as a thesis foi' the degree, of Master of business
administrât i o n .
Assiirth Prof. Dr. Can Çimga
I certify that I have read this thesis and that in my
opinoin it is fully adequate, in scope and in quality,
as a thesis for tlie degree of Master of business
administration.
Assist. Prof. Dr. Dilek bnkal
I certify that I have read this thesis and that in my
opinoin it is fully adequate,, in scope and in quality,
as a thesis for the degree, of Mast er of business
a d m i n i s t r a t i o n .
Adm inis t r- a t. i o n .
ÖZET
Bu araştırma 1984 yılında Hollanda’da Schreuder ve Klaassen
tarafından yapılmış olan "Yönetici ve Mali Analistlerin gizli
Ciro ve Kar tahminleri" adlî ç a l î ş m a l a n m n Türkiye’ye
uyarlanmasıdır. Amaç, yöneticilerin ciro ve kar tahminlerinin
doğruluğunun, mali analistlerinin .tahminlerinin doğruluğu ile karşılaştırmasıdır. Bu çalışma adi geçen çalışmadan şu konularda farklılık göstermektedir: (a)Yayınlanmış veriler yerine gizli verilere dayalıdır, (b)Ciro ve kar verileri bu çalışmaya dahil edilmiştir, ve fclSapmaların beklentilerden ne derece farklı
oldukları incelenmiştir. Çalışmada yönetici ve finansal
analistlerin İstanbul Menkul Kıymetler Borsasındaki 18 firma için
kullanılmıştır. Bulgulara göre yöneticilerin tahminleri önemli
boyutlarda olmasa da analistlerir,ikinden daha iyidir. Hatalar
Schreuder ve Klaassen’inkilere -yakın olmakla birlikte daha
küçüktür. bte yandan, ciro ve kar tahmin hataları farkı dünya
genelindeki göstergeden farklı olarak küçük çıkmıştır.
ANAHTAR SÖZCÜKLER
Yönetici, Analist, Ciro Tahmini, Kar Tahmini, Tahminlerin
ABS T RA C T
This study is a rei.) 1 i''nf· ion oi a study conducted by Schreuder and
Klaass e n in the Netheilands, in 1984 called "Confidential Revenue
and Profit Forecasts by Management and Financial Analysts". The
aim of the study is to examiné the accuracy of management's
internal
forecast of revenue and
profit,
taking analysts'
forecasts as a standard of comparison for Turkey. This research
design differs from the previous research in that (a) it is based
on confidential
instead of published data, (b)
it includes
revenue and profit data, and (c)
it investigates the extent to
whic h the
forecasters themselves' v/ere surprised by the actual
outcomes. For the study, management and analysts' forecasts on 18
companies in Istanbul Stock Exchange were collected. The findings
show that managers p e rform slight'ly but not significantly better
than the analysts.
The errors are close but smaller than the
Schreuder and Klaassen's study, and the difference between the
revenue and profit forecasts'
error is small whereas it
is much
higher for w o r l d revenue and profit forecast errors difference.
KEYWORDS
Management, Analysts, Revenue Forecast, Profit Forecast, Accuracy
of Data.
TABLE OF CONTENT
1.. INTI-ADDUCT I O N ... ...
;!. „ :l. 1"· I ·· □ b 10 IT I :;:31 a 10 ill (r- n t .. ; ...
;l. n 2 T’!" 10 I"·' [j. I- p o 0 df· T' l-i :i, 1 1 \ í;:I y .. .... ... 1..3 M 0 t h o d a l n g y d-F t h 0 Bturíy ... ... ;l. ·:!- r· ÍJ ÍÍI m 0 n 10 □ r i 11· 10 9 1 li d y j, n |.. ;j. g h ·(: r:) -F T u r I·;: :i. b h
I::· c:; o n D ÎÎI ;i 0 E n :i. i" n r'l ry 101" 1 (: ...
2.. i.ci:t e r a i i j r e c u r v e
-r e s e a -r c h N E TI-IDD'T..ÜCY (i-ia :i. n . Sr:; l-ii-0u d0i- a n d J a n
K ;i. a a ·::> s 0 i 'l v i;:; I"· r 0 0 i i t S 11 · d -v' ... . ... . J. 2 3„ 1 S r h r01..1 d0|· a n d K I a a0S0n - s N0thc:)d .. .. .. 13 3 1 1 T i fyy0 :i. z o n „ · . ... ... ;l. 3
.. :l... 2 D a t a C 0 J. 10 c" F ;i. íjii .. ... ... 13 />.. ;[.. ■ ··· I::· r I- (") I- !’!0 a u i- 0 m 0 r-it ... « J. 5 3 M 2 D ;i. -f·· f 0 r 0 n c 01::; o -i · fi 101 1'l o í:;Iq ]. o g y o -i·· S c:: h r 0 u d 01- a n d
■i.. i D i. i" f er eiiires ni'· hio !: hnclo I C'qy o f tl'ie p r e s e n t s t u d y f r o m Heir> S c h r e u d o i n n d J y n Ifl. ua ss er f' s ... 19 T i m e l ier 1 11 „ ... 3 „ 3 „ 2 nalv.a Cαl]erl·io!i „ „ ... 3 „ ’1„.::. Firoi" l''■|eas^..u'eme'l'ít .. '3 „ 3i „ '^1· :i: !:s t a n b u ]. !■:! t o r:: I·:; E r h a n g e ... 3 „ : 3 5 „ C ; (d p a i a n i i s ij J: t l"i 0 111 e i- i::i 11..! d i e s
19
20
4,. A n a l y s i s o f F o r e c a s t E r r o r s · „ 4„ 1 F; evenue F o r e c a s t s . -1·2 I"·' r !::) -f · :i. t !-" o r e ' a t <;■; ... 4 „ 3 Fv ar ec as t Eri'oi M u I i. ip 1 1 er 2 7 2 93:1.
3 4'5 A C o fii p a I " :i. s c:) n c:) f ■ H a r i a q e (ii e n t a r i c.! A n a ].'/ s t !B " F o r e c a s i: s
6„ Concli..u:;li ng Fismai ’k s „
A p I“) e I··) d i I ;i V :i, s i t e d c o in a I ’i i e s 1 4 2
Ap p B n d i K 1 1 ! V i s i t e ij B i" o I··: e s 4 4
A p p e n d i ;< 1 1 1 „ V 1 s 1 1 e d B a n l i '·■;· 45
LIST OF TABLES
1" a b J. e .I..!. I) :i. 11·" i b li t. i o n □ f · I·’; I··· E: " a ·{·· M a i") a g e (ii 0 n t a n d
A n a l y s t s " F · o r e s a s t s o d R B v e n u e 2 8
T‘ a b J. 0 11 ]; (Joillp a i·*· a t i v 0 A r i a ]. y íb i. ·;;:>■ ..
T a b ]. 0 Ï ' J A V 01··· a çi 0 o f I···' r 0 d :i. c t ;i. g n JE i··· i- □ i··· 3 ;l T' a b 10 V D i 11 " i I") 1..11 ;i. o r i c:) t· R " s o f· M a n a g 0 m e n t a n d
A n a l y s t s " F o r e c a s t s o r F T o f i t .. „ „ „ „ ,, „ 3 2
T a b l e V I A [Tl. a s s ;i. fti. c a t i o n o f· ’ t h e R e v e n u e a n d FA·“ o f i t P r 0 d :\: c. t :i. o n E i·" 1·“ o i·" í:;> A c c o 1·" d i n g t o S i g n ...
T a b l e V I I (!2:;)m|jai · i s o n o f m a n a g e m e n t v i s a v i s t h e A n a l y s t s ... . .. n ... ■ ... . 3 7
1-
i n t f;:
o d u c t i o n1-1 P r o b l e m Statement
T h i E sti..·. ■;.■/ a t t0iTiptE> t o r s p l i c a t E a p r e v i o u s s t u d y c o n d u c t e a in l V b 4 b y F-!ein S c h r e u d e r a n d J a n K l a a s s e n "Con-f i d s “;t ial i a e v e n u e a n d P’r o f i t F o r e c a s t s b y h a n a q e m e n t a n d F i n a n c i a l A n a l y s t s : ; E v i d e n c e f r o m c h e N e t n e r 1 a n d s , w i t h t h e a i m o t e x a m i n i n g t h e a c c ’. v a c y o f m a n a g e m e n t ' s i n t e r n a l t - o r e c a s t s o r r e v e n u e a n d p r c r i t s , t a k i n g a n a l y s t s ' • f o r e c a s c a s a s t a n d a r d c-p c u m p a r i s o n in Tur-:;ey.1
h2 The P u r p o s e of This Study
R e c e n t Ivj, i n t e r e s t in c o r p o r a t e f o r e c a s t s h a s i n c r e a s e d s i g n i f i c a n t 1 y a r o u n d t h e w o r l d . T h e p r o f i t a n d !·*' e '/ e n Li e f o r e c: a rii. t f o i- c o !·“ p o !·" a t i □ n ?:> h a v e a g r e a t e f t· e c t o n s h a r e h o 1 d e r s w h o a r e c o n t i riuous ly e v a l u a t i n g c o m p a n i e s ' f Li t Li r e i r! t h e iv\ a i- k e t .. A p a r t f r o m i n f l u e n c i n g t h e d e c i s i o n m a k i n g p r o c e s s o f i n v e s t o r s a n d c r e d i t o r s : , s u c h f o r e c a s t s o r e s t i m a t i o n s c a n e f f e c t o t h e r e s t i m a t i o n s a t n a t i o n a l l e v e l f o r w h i c h t h e y m i g h t c o n s t i t u t e a s o u r c e ^ s u c h a s e s t i m a t i o n s o f e c o n o m i c
1
:i. 11 d ;i. r: a t о i- ü" j ;i. I ·: 0 гч i · о i < t, h 1 · a t r:·.. m r. 1 n p \'· a i. i · г u I a t: :i о г ] с η îï) | :) a 1 " :i. !·:; α η апірпд :і. пгімг:; Ι·. |· ¡ г, 1·,) fîiake г ρ ρ ρ ι ιι· (::0 al lo с:: а t inn,, о h η „
l....ong t e r i n da / е 1 о р т е n t > p 1 ann:i ng a n d i n v e s t m e n t
1··· e c| 1..1 :i. I- E c а J c:; u l а t :i. о n íí:; а b о и 1: f ix t u ι·" e d i г e с:: t а η (;:1 i π d :i. г e с t
ί") e ΐΊ e τ' i t ';;> а ι ίd г: г - 1 ; ·:!> t о d e k e ι " îïi :і. iίe ' t !ίe ι ϊι с:· ?:::· t Ь e η e t· :i. c :i a l „ в o c i a 1
D !··· p I··· i V a t e f· i n a n e i a J. c:; o u 1- î;;; e o i·· a c: t ;i. o rı t o f · o 11 o w .. k) u c la I " e V e 1ΊIX e a n ci p ı-· c ) t· ;i t f · n ı- e c a s t. c:> " a e c:: u r- a c y a n a J. y в ;i. s e:: o 1 ..11 ci Ь e a p p ]. i. 0 d t o t a c t i. c;: a i. d c :i. ■::> i. o n c:; ' c n ιίc:: e i " n i. ιί g a π e n 1 0 1·“ p r i c:> 0 ,,
]. i к 0 e 1 e c t :i. o n o f · t !ί e r * i. g Ιίt i n v e t îîî e !" 11 ,, c o ш];:) a r i s o n b 01 и 00 n a 11 a 1 у -a 0 !;;> a n d d e v 0 ]. o }::) îîi e \ı t o t· j::) i " o g ! " a îîi .. Ί " l"i i. !·:; i. γί ci о -f ■ 0 с о η о îï) i. с а I" I d f ;i. г ) a г) с ;i. a 1 t о о i. I" 1 a v e a ci a p 10 d 11") 0 in !=:;· 01 v 0 ·:;> t. c:) t i"i 0 c h a n g :i. n g 1- 0 q \.x :i. i" erne n t о f· в о с ;i. e t у .. N о w t h e y m и. в t г e в p о η d e f f ec:: t i v e 1 у t o t h e d i a l lenge" of- ес::опс:)т i c:: g r o n t h a n d d e v e l op m e n t ..
:l. и Z M e 11") D c:l о I a g y c:) ·ί·’ 1 1") 0 S t u c:l y
The p r e s e n t s t u d y i s агі i n v o s t i g a t i o n o f t h e ac::c:ur ac::y о f 11 ) 0 p I " о f ■ i t a Г ) c:l i " 0 v e n и e Í" c:) 1 ' e c:: a t !;:> íí1 a ci e b y I: I") 0 fïi a i ) a g e in 0 1") t a n d 1:1") 0 f :i. i") a г ) c:: :i. a I a г ) a 1 у :::: 1.1:::..
To
test
Hie d.ccuracy, t;lie
first step in Schreuder and
Klcicissen study (!9R4) wur; I,·') .find the compcinies v/liich would
provide dutu.
'iiie companies to be included in this study
(preferably upon face to face
interviews) for profit and
revenue est iina t<^s for 1990 are a small
sample of
18, of
those listed
in Istanbul
Stock Exchange market who were
w i ll i n g to give the necessary information
(Appendix 1).
The second step was the d e t e r m ination of analysts who could
provide forecasts on previously selected firms.
After the
completion of these two steps by l.he end of 1990, the range
of error's and relative
accuracy of both groups are
d e termined upon formal publication of actual
figures in
1991.
Thirdly,
the prediction ei't'ors associated· w ith the
m an agement forecasts of revenue and. pi'-ofits were compared.
The final step is the classification of the prediction
errors by sign,
followed, by ■ the comparison of management
and analysts' forecast.s for which Wilcoxon and Sign Tests
are used'.'
:l. » 3 Comme ntl!» on the !3
Envi ronment
i n , I.... i
(3
h t
Of Г
Ur к i
Hh E c. о n о
mi о
D e s p i t e t h e g l o b a l t r e n d , i m p o r t a n c e o f t h i s i s s u e is n o t a p p r e c i a t e d t o i t s e x t e n t in Turkey,, H e n c e , in t h i s s t u d y the? aid! woul. d be cjet t i nci a s c l o s e a s p o s s i b l e t o t h e s t u d y underiv.ciken by H e i n B c t i r e u d e r a n d J a n K l a a s s e n in T h e N e t |■■ıer 1 a n d s ,, T h e r e l a t i v e l y y o u n g e r s t o c k m a r k e t in T" u. r к e у , 1 ;i, m i t e d <s e r v i c: e s |::) r о v i d e d b у i) i·“ о к e r a g e f ■ i r m s a n d f e w e r n u m b e r o f f o r e c a s t s t u d i e s c a n be i n c l u d e d a m o n g t h e c o n d i t i o n s t h a t di-Ffer f r o m T h e N e t h e r l a n d s a n d h i g h l y i n f l u e n c e t h e study,. L a c k o f l e g a l a u t h o r i t y a m p l i - F i e d t h e c o m m o n di-Ff i c u l t i e s ust.i.al ly f a c e d in d a t a c o l l e c t i o n
process,,
'
Ttie (iiairi r e a s o n in иги::1егt a k i nq t h i s s t u d y u n d e r s u c h b i n d i n g c o n s t r a i n t s a n d i nadogriat e d a t a , is e s s e n t i a l l y to c r e a t e an a v ) a r o n e s s a n d di'aw a t t e n t i o n t o t h i s subject,.T h e clef i c i ei'ic i e s o F ttie s t u d y m a i n l y s t e m f r o m i m p e r f e c t s t a t e o f i i i v e s t m e n t a c t i v i t i e s a n d r e l u c t a n c e o f b a n k i n g a n d b r o k e r a g e i n s t i t u t i o n s in r e v e a l i n g t h e i r e s t i m a t i o n „ I I a d 111 e y l:;t e e r i tn o i·- e e i " :i. o u s a n d w i 11 i n g t o
1 i i r i [)ri 1: e , l:hey wmilrl ·■! I so benofit. oi' at;
least be able
1,0
llieit aı·í·nı acy ati'l pi^rf ovinaiure as well.
2. LITERATURE SURVEY
t'orporate planning models are a set of accounting
st.atenients i atber ttu'in per formance
indicators of any .sort,
of optimization a n a l y s i s .
They simply provide a series of
snapshots that
reveal accounting
impact of
certain
strategies or financial
p'-'licy decisions.
Under specified
assumptions,
financial managers have a great role to
evaluate
the (•■'Miipany' s l.rne financial picture to make
intelligent financial
d,ecisi6n.s.
The objectives of the
ma n agement slvuld be to ar.d;.' in the stockholders'
best
interest.
On the other hand, financial a n a l y s t s ’ forecasts
should respond to an overwhelming public need.
Competent
analysts
can
provide
imppi'tant services
to clients
I'-egardl ess of their
income or age.
The most important
question is not Irow much clients have or earn, but how much
m oney tliey retain and how it is aligned with their goals.
In the last decade, interest in corporate forecast has
increased significantly,
and
especially earnings,
one
component, of coi |)orate forecasts,
represent an important
/ a I- :i. a b I e :i. i" i íü· t о c !·:; v a ]. i ,i a 1: :i. о i" i a n d í:í^ 0 ]. 0 c t ;i. о ιί .. E. a i- ιί i ιί g íb a i- 0 a в ίτι 0 г;і t α iïiD V 0 1,1 ,¡. t h с а s II Г J. о н s а η d t I i 0 i r f a r ec:: a в t :i. в c o n в i d 0 r 0 d ; , t Ιί0Ι··· 0 · ί · · π Γ 0 , i т р о г I;; a r ı t F o r p redi e t ;i. n q f u t u r e I- 01 1.1 r n B n P a 10 1 J. ( :l. 97 6 ) ¿ T a g q i ( 19 7 B ) N i c: h □ 1 в a n d T 's a y
( ;l. 979 ) , Í··' 0 n n a ιί ( ;1.9 7 B ) a ιί cl W y îïi i 0 ( j. 9 B 4 ) ;i. ιί c;l i c: a t e t Ιί a t m a ΙΊ a g o îti 0 1 · 11 t o r 0 c: a c; 1:.: c; a | j p o a ı · t o Ιί a vo a ιί i n f o r îti a t ;i. o ιί cd n 1 0 r-ı t „ W DI ' l·: b ■ / (¿i ;i. V o ]. у a n d I .. a к o n ;i. c:· Ιίd к ( J. 7· 7 6 ) a ιί d E! 11 o ιί ,, (·ί г" u b 0 1 " a ιί (;:Ι (3 и 11 0 1< :i. η ( ;1.9 В ) -б Ιίоη t Ιί а t s t o c l·: ρ ı- :i. c:: 0 îtidv 0 m 0 ιί t íhí a 1·“ 0 r o I - 1··· 0 ]. a t o (;:l w ;i. t Ιί i" ov :i. -б :i. o ιίб: :І: ιί а η а 1 у в t " в f· о r 0 с: a в t в □ E e a r n i n g в и I n 19 В 2 F r i e d a n d - G i v o l y a n d i n 1976 G o n o d o в , D G p 1.1 c: h a ιί c:l Γ·’ 0 n îti a ιί c gîti p a 1- о c:l 1 1 :i 0 a îcібgс: i а t i о ιί b 01 w 0 0 ιί в t gс к р I··· :і. с: о m о ѵ о îtiоιί t :б а η і:;1 t Ιίо ρ ι·" ο c;l i с;; t i о і" і о і-1 " о і· · в о к а η а 1 у бі t в *' •f· G I- о с: а :Б t а η d t i îtiо -боі·· ;і. обб·· îtig d è 1 б> , а ιί c:l t ' gu η d в i g η :¡. f· i c: a r'i t r e i a t i G П В .. I n v o B t o r B b o h a v o i n a w a y w h i c : h i в m o r e
c: G ΙΊ б; i Бі. t о ιί t w :i. t l ı a ιί a ]. у б; 1: б; · f" с; · і · о о: а б> t; б> к о г îîi а г I-:: 0 t 0 ιίοс: t а t i gιίв o f G a r n i п д в и
Γ· :i. η a ΙΊ c. i a I t Ιίо (ίi- у h а б> I. οίιί g ρ a в t u ]. a 1 0 d a ιί a в б^ gс і а t i g ιί b 01 w o o η ρ I " o f i 1 1Б Б· η d t Ιίо \· а ]. и. о . g f с о m îtigιί б> t (ίоб I·;; „ ti g c;l :i. g I :i. a n ;l. a r i d M i ]. 1.0 1 " i 1Ί t h 0 ;i. 1- |ί :i. gιίо о ‘ :i. η cj ^ ' i ίgi- l·: о ιί t Ιίо í::: gб; t о t · с а р :і. t а 1 с: G 1- р (Ί I··· а t о а I и а t :і. η η а ιί d с: а |ί ί I : а I s 1 1- u c: t u r 0 -б Ιί (ίw t Ιί a t a m a .1G I " d o t o i " îti i r i a n t о f t; h 0 a .!. u 0 о ί·· t Ιίg ·ι·· :і. γ" îti g г t h о в u îti g t· t h e v a İ L i o B o f a i l Γϊ ι ί τ γ' β в о о и г i t і о б р, i в t h e ρ r D d i . . i c t o f / о ι·ί |Ί ο r I; 0 d 10 ··/ 0 1 π f· 0 ·,/ 0 1 p q η a η η I i ! ;i I о a I" η ;i. η g !н> g о ιίоi·· а t о d b y t: Ιίg
a s s e t s c u r l : an h I у l i a l u l . i iirian hi ie u r u ' k e h c a p i t o 1 i z a h ;ion r a t e f o r t l i a t r i f t k c l o s e (.Jam'';: <' Van I l o i n e , 1.989, C ' l i . 9 )
t>ne <;if tba j iri| Ч O'f an t .¡яттмя uri'ier this suh.ject
is the
T'epi esenf at i v'-uK-'ss '■>f
iiio п.0';рмпем1.
earnings
forecasts.
Tinh''''ff (1978) p r i ' h ' 8 I li^
f iisl cliaracterist' i c.s ttiot vrere
sys t: eiTia t i'■‘o 1 1 у 8 i f t'^'i.'^n t
l)e<v/een firms which pu.blished
management earnings
ff>) eca.si-s in the Wall Street Journa 1
and those wliicfi did not
He concluded that published
forecast
may not
have
ihe representativeness of the
foi ecast асчаи асу v/liicii non- loi erasts firms miglit report if
forecard s v;er e r eqn i r ег] .
Thi
h>'potheses ar e important
fc4' the V opr escrit a I i vi->ness :
(1) eoininyn variability, (2)
security analysts'
mean
absolute relative
prediction
errors,
and (3) systematic market risk ( be ta).
In 1985,
Clifford, 'Г. Cor e;-:tended and improved the work of Imhoff by
investigating firm size as a difference variable and by
using
experimental
design
which
controlled
interdependencies between test variables.
Also contrary to
the findings of .Tmhoff,
tire re.su Its of the beta tests
reported in tlie .study were
iii congruence with earlier
research v/hich have reported po.şitive relationships between
beta and eai'nings variability.
On the other hand, the
results founded by Clifford T„.
Cox are consistent with
1 ml'·) G Ff fît a i η j. у :¡
.fív? I·· n :i. г I q ·/ a i " :i. a Ь i 1 ;i. i: y :i s q i · 0 a 101- F o 1- π o n d :i. в c ]. o í::í i ιί g ■f :i. I " ίϊ) a n c:l :i. z 0 .i. í:;: ]. a i " g 0 r -F □ 1- d ;i. <::· c ]. o s ;¡. n g f : i 1- s ..
.y 10 íT I a t :i. c I·- i I·:; :i la ^ i i (■ :· F í:;; i g ιη i y ;j. c a n t ]. y d i f f· 01- 0 n t. b 01 w 00 Γ Ι 1 1 í 0 t w a g 1 " o u ρ ..
A a I- 0 1.1 ]. t 0 a 1- ιί :i. i" i g v a 1- :i. a b ;i. 1 i t y a n d f ‘ ;i. 1- íti í::> :i. z 0 i I" I f· ]. u 0 n c:: 0 t* o i·- 0 c a t a c c u i" a c:: y a n d i ιίf · o 1- ai a t ;i. o ιί cq ιί101” 11 Б o t Ιί
Б Ιίgιί t Ιί a t t Ιίgi- 0 rn a y b 0 1 1' 10 00ιί f· ]. ;i. t o f i" 0 p i·- 0 s 0 ιί t a t ;i. v 0 n 0 íü; в
b 01 ΙΊ 00ΙΊ ("I :i. :Б 0 ]. o в i ΙΊ g f· ;i i- fy 1 a ιίd ιίf jγί c;l :i. c: ]. o в ;i. ιίg -F :¡. 1- m í;:> ..
В 0í: оιί d i ίϊι P G ! " t a i"11 :i. ·;;;■ u 0 . :i. îz t l' i 0 i·" 0 J. a t ;i. v 0 a c: c u r a c:: y g -f iïi a Γ Ι a g 0 iïi 0ιί t a n d f ;i. n a n g ;i. a ). a 11 a ]■ y 1: " 0 a i " г і :i. г 1 g îüi F gi- 0 c a 1:::· t в a n d t I"i 0 t :i. Í ÍI i ΙΊ g .. Ί ’ Ι' ι 0 t u d :i. 0іі:; оιί t l"i :ί. в ι..ι b i 0 c; t Ιί a v e |;:) i " o d и c 0 d d i ·}·· f · 0 Г" 0111 í:;; g n F 1 i c: I: ;i. r'1 g i ” 0 1;;: i.í l i: a i" 1 c:! n □ c: gi"iíüí :i. в 10 n t c o I") r ]. и в i G I" I í::> 0íti0 1 " g 0 d к
В а : í . (") a 1 " ] y a n d Ί ' ιί a 1 · к ( :l. 9 7 ) ,, c o ιί <:h t г" u c 10 d t l i 0 i i-a ίϊΐ I") 1 0 u 0 1"1 t Ιί a F a n a J. */ F F g i · 0 с“ а в F а і " 0 :ί. í:;; íbü0 d p i " i g I " t o t Ιίe
re 10а в0 G F F he m a n a g0Ш e n t f Ь г е е а в і , b u t t h e y f G u n d t h a t m a n a g 0 m 0 n F f · o r 00 a в t i в m o re a ç 0 u 1- a t e o n t Ιί e a v e r age.. T Fi 0 i r prGİ;:)İ0iîı vjas n o t t e be a İzle t e m e a b u r e t Fi i в di Ff er еги::: e
в i g n i F i r a n t l y ..
Ri'land ( :І.97В) a n d J a g g i ‘ ( 19 80 ) i n c l u d e d analysts·' •i" c:) I- e (::: a is t ;i. ή;; ·:ι; u e d I :· о 1:1ί Ь e Г о г е - а η г:! а ί" t e і " t Ιί e ι- e 1 e а s e o -f manageiiıent f or ec as (·; i г ı t he i r sa;fii}j ] e s o f a n a 1 y s t s f oi"ecast s .. A 11 h o u g h 1:1" ı e у { · o u г ı d 1 1 · ı a 1: 11" ı e r e w a "ü n o s 1 g n i f i c a n t d i f {” e I··· e г і c e i n 11" ı e ı · e l a t ;i. e a c c u ı- a c у c:) f t h e a n a 1 у s t ·{·· D r e c a ü;; t s ;i. s <::: u e î;;I u Ь e n u e ιί t t o 11· ı e îîi a ιί agence η t f · o r e c a s t s t Ιί ο i r Г i nd i i'ıgs d i Г Геі" ni i t Ιί i- eci’ai· d t o t he reí at i v e a с с ш" a с y о f · а η а 1. у і: F о | · е с а і: ιί :і. ί> и е d ρ і · і о і " 1: о îï і а ιί а g е îïіе η t ·' i::;..
R: і.д 1 a ιί d " í:::· ρ ι- ο h 1. e in ч а iiо t t n b'e a h 1. e t o ı- e j e c t t Ιί e i ı u 1 1
Ιίуijоt h e :іί· ( e c:| u a i. a с;: с ; и і" а с у > >]а c:j ci :і. " 'Ί ιίа s t с;) ί" i ηd îtia n a g e i'· s "
•{■•o r ec: a s t s iuo | · e a c; c u ı · a t e „
1 m Ιί(·;Ί· ·ί ' а ιίd Γ· а ι ' e i ;l ί ·) ^ ' e η a m :i. г ) e ' ;l t Ιίe ı " ci l a I:; ;i. v e a c:: c: u ı ■· a c y
0 -f · fTi a ΓΤ a c j e пт e ιίi · a n d гл it a I у s 1: о а r ιί :і: ιί g 'ί f о r e с: а t <ί ιί e а ι- e t t с:) t h e m a ΙΊ a g e π ı e г 11 f o ı ■ e c a :ί t I İ t r·^ f · r:· ш ı f;;l r ] n i g n i ·(■· ;i. г a ιί I c:l :i. F f· e i " e n c: e
1 n a c c u r ac: y ..
W a y İTİ i Γ- e ( :l. 9 Б '5 ) c; o itd ı..' г ir e (;:l a t ı..ı d у a !ίc:· ı..ı t t Ιί e ι·" e 1 a t i v e a c: c: u ı- a c; у o i·· a ιί a ]. у ü;í t e a i " n I n ( ;ı !:;> f c:) ı- e c: a c; I;: s ρ ı- e |::) a ı- e c.i b o t Ιί b e -f" o ı- e a ΙΊ d a i·· t. e ı ” \· n 1 u г т t a ı- v' îtt a ιί a g '···· /тт e г т t e a ı- ιί :i. ιίci f о | · e с; а s t s .. I η t Ιί e hl a у пт :і. г е t e ?ί t ·ι t Ιί e ν e 'ίі.д .1. F e г e b a ίΊ e d c:) гт .1. a i ’ g e i" ·ί a îït |::t .1. e s t h a гт t |··τ e |::) i " e v :i. о u c: о г т e и Ιί :і. с Ιί siд g g e t t Ιί a t a ιί y a c: c: і.д r a c: v d ;i. f · f" e Г" e n c: e ·;:> b e t и e e г т îti a ιί a g e îtt e г т 1;; a г т a 1 y c: t a Г" e g +· ·:!> i..i c: h
π:; ί:·\ ίίι ρ .1, 0 И 0 ч/ ίΐ) i. !··· 0 "Г |·ίγίi - i 0 (;;| l· f ] a ■·;· i ) πι a г ) a (:j 0 ín 0n t: f · 01 - 0 r; a в t a г" e „ o n a \ /0f·a q0 і п о і в г- f::i..iraLo l; Іплі 1■, a n aI у в і в ·ι··(:;)γo c a s t в p r e p a r e d
b 0 о Г" 0ll ia Г" I a q 0îï101" 1 i ί· о i " 0c a 1". r · · ( b ) a ιίa .I. у ::·> t ·{·· о i " 0c: a г:> t; в p г" e |;:) a i·" 0c:l
a ·[ · ■[■;. 0 1 " ■(: Ιίо îïi a : ) ■ ' (::| в к\e π t f o i " 0 r: a i: a ı " 0 'і;> 0ιί ;i. i:: ;i. v 0 t o t Ιί0 n Li in la 0 r
D f ■ a ΙΊ a :i. у t f la l j, o и i n g l· p 0 f i ı · m ,/ ;i. f" :i ·1: ;j. h ;i. q h ( t; Ιίi " 00 (a r
■ y
m o r e ) Ιί0 f o u n d thaï;. t h e r e ;i. в no в;і. q n i f i c a n t d i f f e r en ce ,, i i" i t i в n o t t !ί0 ííiariaqemerit í-or e c a o t i в inore a c c u r at e ..
T h e m a i n p r o b l e m i n a l l B t u d i o B и а в t h e e x a c t t i m i n g (j ·{·· a ΙΊ a .I. у t f" о r 0 0 a t · ! ; ; Г Ιί e y .a J. 1 i: ι· · ;i. 0 d t о f · i ιί d а η а ]. у в t •f · о )··· 0 с: а 1: <;:> d a t e d а ιί e а г ' а р ·ίîü; :і. b ]. 0 t о t Ιί e d a t e (а ·{·· t Ιί e in a ΙΊ a g o n i e r i t f о г е с а í:;; t..
ln 1986;, J o h n M.. Н а S B011 a n d R o b e r t H.. JenningB.,
e X a ill ;i. г 1 e d t Ιί e a (a c: :i. a t :¡. (a ιί la 01 о e e ιί r e ]. a t i v e -f · (a 1- 0 c: a t a c:: c;: 1..11 " a c: у a n d t h e t i m i la q о f t Ιί e 1· · 010 e о t· t Ιί e t· ta 1- 0 c: a в t в .. T Ιί e у f a ix n d
]. a s e r 01 a t; :i. (a ιίa; Ιί;i. p ;; m a r i a q 0 ni e ιί t t· (a i " e c: a в t -a :i. i::> и e d
B u b B e q u e n t ly to., с о i nc i d e n t a 1 ly o i t h „ a n d u p t o f o u r w e e k в p I- ;i. (a I- I: о a* n a J. у la 1: f оi- (a c a t ia a 1- 0 -a :i. q ιί ;i. t· i c a ri 1:1 у m (a i" 0 a c: c;: u 1- a t la t Ιί ai ΙΊ t Ιί0 a ιίa 1 у в t a> " 0 a> t i m a t e a> à i" 1 d t Ιί e c:: (a ιίвe ιίвuв оt· aria 1 у в t
•f · о г 0 с а а; t п а і ' е m (а і · о а\ с с і г а· 1: е Іа е g ;і. ιίη i η g a i;: I:; Ιί e ιίi η t Ιί w e e I··
a -F10 1" t Ιί e i" 0 İ. 0 a ^a e (a f· t !ί e m a n a g é ni e ιί t -f · (a ι·- e c a в t ..
T lie f ;ί. ría 1 [;:) о :i. ni: i. в а Ьоі.д 1:' Ι·: Ιίο eFf" i c i 0 nc y o F t he nia i- l·; e t w i t la i " 0 ·::> p e c F t о t la 0 la a i “ t :l. c. 1.1 ]. a i " a / a ;i. l a b i 1 i t y i la -F о ι·" m a t i о η
since market efficiency and information efficiency go in
the
same
direction.
In
.,1 986
N.Niarchos
and
M.
Geo rg a k o p o u lo s investigated thé effect of Annual Corporate
Profit Reports on the Athens ' Stock Exchange using the
research teciinique developed hy Ball and Brown which is a
variant of the me t h od of residual analysis which has been
used in many laler paper.s (Fama, Fischer,. Jensen and Roll,
S o n d e r (1969)).
Ball and Brown examined the association
between changes in accounting profits and changes in stock
r e t u r n s (1960).
Niarchos and Georgakopoulos failed to
confii''m the typical NYSE (New Yor'k Stock Exchangel.i'-eaction.
They found that
if actual
profits differed
from expected
profits, the market has reacted
in the same direction,
particularly, the market d i s m im j na fed betv/een positive and
negative profit change group.s as early as nine montlis prior
to the announcement montti and
the Greek Stock Market was
not e f f i c i e n t (1986,) ; investors' reacted slowly and gradually
to new information.
These findings are consistent with the
Lev and Ychalomi's on the
Israeli Stock Market(1972) and
Deakin,
Norwood
and
Smith
on
the
Tokyo
Stock
Exchange (1974) .
'I’he main factors of this inefficiency are :
--small number' of active traders
-bulk of
transactions
that are done
.by a few
institutional investors (banlcs and investment companies)
..1") I··· í·:·' '::l o m ;i. n a ! i c í::? o f ··:; m a J · f" a ’ni :i. l / o r ;i. e n t b d c. o n c 0 1" r·) s a n d t İI0 a b s E 1100 ( jf ;i. r !···■(::) i-p o |· 1·. ;¡. on ■0oi..ip l e d w :i. t h 1110 f e a r o f !-0İ :i i igi.A:i. i rv::i 1110 0í:,ríl·· ¡-n;| •{••afíii l y ..o i Mned un: i t s t o t h e pub.i. İ0 ífil 1 i t a l e s au a :i. ríe t s t o c l·: i 0 B u e s ..
·· .i 11 I: i. ·'■■ I'' i. 0 11 ■ ·' I '·: B t ·(: ;i r, g O i· C”i I··· e 01 b a n I:i 1 · 1 g y b10 ííi wh i c:: h
m a I 0 í;:; b o r 1 · n b j, r· 1 □ 11 n 1.; o n |, y í ' j. 0 ; ;i. b .1r. b u t a .1. n p o b i b .1.0 a t
I Qi/ier c n y I· s
3J:íE B E A R C H M E T HüDüLüG Y ( M e i n S c h r e u d e r a n d J a n I C l a a s B e n v s F T e s e n t S t u d y )
I n t |·uy·/ Fo 11 0 Vi :i r ig bb c i·; ;i. o n 0 0 v·} i. | ]. ;¡. r bt d0í!::.(::: r i l::)0 t liE í y 1011" I o d u B 0 d b y S c h r 0 u d 01 " â r· 1 d \<1. a a 0 n a n d t l 'i 0 n t h e d i f" ·{■· 0 r 0 n c 0 :ii> Q í · t h :i.;;;; t u d y f'' ■ o í n · !;:> c I") i " 0 u c;l 0 1 " a n d \<1 a a bb 0 n b t u c:l y a n d f· I- o í í I 1:; li 0 o t h (■·:· r p i- 0 v :¡. ova t vad ;i. 0 íüí 0 :i. ]. l b 0 p i- 0 í;:> 0 n 10 d «
3 M :l. S c li I- e u c:| 0 r" a n c:l l< :i. a a <:·> !B e i")' ::·> I'"! 01 h o d
3 m ;I. m :I. T i m e H a r :i. z o n
! 1)0 yf-!P.r i n Il0;i i i Brhi'·0u(:l0r a n d J a n K l a a B S E n s t u d y
w a ; l . '7b)in. I o aii·:·ur·0 ·(; 11 r;· i- e p ) · · 0 0 1-|i” ^ t ;i.v0 1" 1 e □ f 11")e i::it u c ;ly ,,
tl"i0y a p p l i e d t e s t s t(j ceiiipare ’w;i.tli a p r e v i o u s l y c o n d u c t e d
■f o I ■· e c a 1: 1 h a I': I ) a e c o ·.·' e i" c··? d t ·) e p e i· · ;i. o r;| b e t w e 0 n 19 7 -^l· 197 9..
3m 1 «2 D a t a C o U e c t i o n
T’ I' l 0 s. t. u d y o f !"10 i n i::> c h I··· 01.1 d 0 1··· a n d J a n K 1 a a s s 0 n c o v 01··· s a 1 1 ;l. 9:-’i c o in p a n i 0 ·;:> ]. i 10 f;i o n 1: l· 1 e A in 101- d a in s t o c: l·: 0 c h a n g e a n d al 1 t h e 2 B 5 inenibei-s o f t h e D u t c h F i n a n c i a l Analysts'*
F 0 d 0 1 " a t i o n M I n t h 0 t■ :i. r s t s 1‘ 0 p 11" 10 y 0 n t a s h □ r' t
q u 0 t :i. o n n a i 1" 0 ai::j k :i. n •:;i f" o 1" 1 1")0 · c o in|:;) a n ;i. 0 <i:>" i n 10 r n a 1 a 10s
I··· e v e n u0 a n d p i- o F i (: f·o i·' 0c a liii 1: i··or J. 9 B 0 „ 'T In0i:·:·0 w e i" 0 d 0 p o i::; :i. t e d “ :i. i") a e a 10 d 0 ¡' 11·' 0 ]. o p 0 a ;i. o t In 0 a n a :i. y t d 0 p o i 10 d t In 0 ;i. i- f · o 1- 0 c a 1: ::=> a 1;; -;i a in 0 i"i o 'I: a i ' y u n t :i. 1 t In e a |::) |::) i- o v a 1 o f t h e a n n u a l r e p o r t s o-t c o m p a n i e s by t h e Board.. T h e
I·” 0s 0 a I" r I") 0 1··· t:;: ( E) c l-i I-· 0\jd 0! · a n d 1 < J. a a !ii 0 n :l. 9 i::) ^1·) a ;i. <:;> tj g u a i·" a n 'tee d n o t t o d e r i v e i n d i v i d u a l d a t a o n t h e c o m p a n i e s or t h e a n a ;i. y s t f· 1 ·
o
i/i t In 0 p u b J. i c:; a t ;i.o
n o f·I: I"
10 i i ' 1- es
0 a i- c I")...1. n q a t; I'i e i·- ;i. n g 1 1"i 0 d a t. a a I if, p a i· ' I;.; ;i. c:: ;i. p a n t , w 0 1 " e a k 0 d t □ ;i. r‘i d ;i. c:: a I·: 0 t i/ i q r a n g 0 lii; a i " o u n d t h 0 ;i. r ' ‘ b 001. (::i u 0 s '' p o i n t 0 ·;;> t :i. ni a 1:0 <::> o f i ·· 0 v' 0 w 1, i r· a n d |·;) 1 ·· q ;··· ■[ t
;l. .. A 5 0 % p 1- 0 d ;i. c (: ;j. o n :i. n i; 0 i· · v a 1 d 0 n o t ;i. n g t h 0 a i" 0 a Ia) :i. c l"i 1:ii0y 0;ip0c:;t0d i. ! 10 o u t c o m e t o bo in u i t h 5 0 X c e r t a i n t y a n d
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here:;
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ill0a iiiiu I··· 0 D f 11··)0 a c: c u 1" a c:; y b- "·? c a u s0 o -f i 1 3 :i. n 101" p 1·- e t a b i 1 i t y b u t t h e r e is a l s o a d i s a d v a n t a g e o f b e c o m i n g v e r y l a r g e
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••••Wi 1e o z o n t o s t .S i g n t o s t
3.2 Differences of m e t h o d o l o g y of Schreuder and Klaassen's
study from the previous ones
Hein Schreuder and Jan Klaassen, in 1984 produced an
evidence
from i’he
Netherlands about the confidential
revenue and profit
forecasts by management and financial
analysdns.
Tliey found that management is shown to forecast
revenues ■uid profits slightly,
but not significantly,
better tha)i the analysts di".',
i'h':^ir research differs from
the previovis ono.s on the follfvnng conditions:
1. It is based on cfuif i dent 1 a I
instead of published
dat'.a.
Tliey
aslv'dman<iqem'.'nI. and atualysts to make internal,
confidential forecosl'.s I'
ik'
v;!! I.
othem
(or to produce such
forecasts for this ocras ion).
This w o u 1d prevent some
behavioral effects on manipulation of outcomes in order to
meet previously published forecasts.
Confidence would lead
to a greater representativeness of their sample.
2. The study covers both revenue and profit forecasts
of the same companies.
This would enable them to compare
their accuracy .
Spec i f i r'a 1 1 y ,
tlie
study tested the
existence and
the magnitude of
the forecast
error
multipl i e r s of Ijiri.
3. They asked the
forecasters to express their own
17
uncertainties and the actual outcomes that also surprised
managers and researchers.
4.
They estahli.shed direct contacts with respondents,
so they had the opportunity of asking more questions with a
prepared
q u e s tionnaire to get t)arkgroi.ind information which
could
help
in
exp I ana t :i r).n
of
the
results.
This
questionnaire covered fa) ctiepks on data they used.
Or) some characteristics of the forecasts provided, (c) an
identification of tlie main factors causing foi''ecast er.roi''S
according to the coi'porations, and (d) possible contacts
w ith analysts.
On the other hand Sclrreuder and Klaassen
did not t'epoi'’t how many of the analyst forecasts were
issued before and after the 'management forecasts for the
relative accuracy and the timing purposes.
3.3 Differences of methodology of the present
study from
Hein Schreuder and Jan Klaassen's
3.3.1 Time Horizon
T i m e h.is an e c on o m i c value and is an important
el e m en t of the analysis;
this study's time period covers
the last
3 m o n t h s of 1990 w h ereas the base study
(Hein
S c h r e u d e r
and
Jan
PC
1rl cl
S S 0 r:)
period
is
1 year.
Th
d i f f i c u l t y i s
in e:Impressing
"t- n e resul ts of these
thre·
m o n t h s a.s i f
they wer e for one year
rer iod .
Tal•m i ng
months' figures as r e p r e s e n t a t i v e s of anr.iial
figures is a
v e r y i mportant s h o r t c o m i n g e s p e c i a l ly
in a co'untry whose
e c o n o m i c
c o n di t io n s are
changing continuously,
who.se
e c o n o m i c and political conditions are very different from
Ne t h e r l a n d s .
And also the period that formed th«= basis of
this s t u d y came aft er the Gulf Crisis.
The study needs to
c o n s i d e r the p o s s i b i l i t y of pessimism, of
the forecasts,
h o w e v e r s i m i l a r t e n d e n c i e s due to the same effect would be
o b s e r v e d for the o t h e r group of forecasters, canceling out
d i s t o r t i n g e f fe c t s w i t h respect to pessimism.
3 . 3 . 2 D a t a C o l l e c t i o n
D e s p i t e t h e g l o b a l ly ı n o r e a s i n g i n t e r e s t in c:orp)orate 7“Q r" O S a s p a n d o i r e c t or i n d i r e c t e f t e c t s o n e c o n o m i c 1 n c 1 c ap D "" B .i tine i m p c r t a n c e o-f t h i s i s s u e is n o t a p p r e c i a t e d P C i t s e x t e n t in TLirkoy,. D u r i n g o u r i n t e r v i e w s w e o b s e r v e d p h a t m o s t o f t h e p r i v a t e b r o k e r s o e r c e i v e t h e m a p p e r a s a n u n n e c e s s a r y a n d e x c e s s i v e w o r k l o a d o n t h e P o s o n n e 1 >1 l"io wx?l· 1 xi ixe (jr k !"·g o n co:i-ixoat e n o r e c a s t s . 11sheLi 1 c:i □ s n o t e d t h a t , hov·;evei·".. s o m e b a n k s ha ·/e i-ec:e n 1 1 y s t a r t e d o n m a k e s u c h f ·:;?!·"e c a c t s a n d t n u s r^av^ to: he exclu=:‘!ed
•t" i" o· in t h e a ij o V 0 c n e !· · a ]. i z a a 1 o n« A J. t nc; l( g in p r" e a e n a J. y t h e i·” e a ;·' e f e -- p i o n e e !-· s t in e c o n c e p t s e e in 'bo n a e b e a n a e e İİ. □ p e cl a n d ixthe !·■■ b a n k s i u p o n i"' e a ]. i z i ixg t ine i m p o p a n o e « h a e st a r t e d o !·· a r" e e r i o lis 1 y c: =0 r - xi 1 d 0 r :i. n g e s t a lx 1 i s in 1 r i q a d .h c · c !- e e a !·" o ix □ I" o: Li p s « B u t I w o Li 1 d (X o ix s i d e p Li h t i n g s o rn e (x -f· r e s p o n B i bi 1 i t y o ix t lx e i::;i li b ]. x: a n d 1 ix \/ e s t o r" s w ix o a 1- e n o t e d L i o a t e d a n d s o a r e n o t coixsc i d l i s i y a n d □ r o p e r iy e v a l u a t i n g t h e s t o c k s ( f o r e x a m p l e , o n e b a n k e v e n a d i x i t t e d t h a t I w a s t h e f i r s t o n e t o c o m e a n d a s k f o r t h i s i n f o r m o - t i o n a l t h o u g h it w a s e a s i l y a v a i l a b l e f o r e v e r y b o d y ) . D a t a c o l l e c t e d f o r t h i s s t u d y c o n s i s t o f t h e o o m p a IX i e s ^ o w i ·! f o i·" e c a xi t x> o f r e v e nli e a n d p r o f i t s t · c;) 1·" t !x e
·■()
y e a r i 9ѵ0ч a n a l у a t в " f a r s c a s t s , a n d a c t u a l У і д и ; ‘а в f o r t h e sanie p e r i o d . rlanaqsiTient t o r e c a s t s w e r e r e o e i v s c in D c t o b e r 1 V г.! M o s t o-f t.hG a n G l y s t s p r (J c: t G iij G r GGG tVvG □ rOL::I 3 " •V- D r e c a s t 3 i ■“ ,■ ···, Г” G r G G a :Bt d a t a Ll 3 0 d :i. n ■■•ectaticns a-“ '':tr t h e t n i r d q u a r t e r f i n a n c i a l r e s u l t s a r e k n o w n b y t'.e manageiiient a n d an alysts,, T h e a c t u a l -Fi c u r e s w e '·■· e a v a i l s a 1. e c n у a f b a i' F" e b i- u a ■" у 19 91 T a b l e I A n a l y s t s u o m p a n i s;
0roups
I 1 I 11 „ I 9.(4 ^
( J. )
< 3’;
(li) *
9
10
1 1
12
13
14
15
16
17
1E2
T o t a l18
18
4 17 16 = 7 3 * n u m b e r o f p e o p l e i n t h g r o u p■"
1
1 ; :i?aiTip.L0 CDn't-\inB I'd L-Uiiip-in i 0= ^ -For acaa-’t: 5 F r o m IB d i f f e r a n a ¡yianagBrs. 7 3 a n a l y s t s " f o r e c a s t s in d i f f e r e n t c o m b i n a t i o n s o F a n a l y s t s a n d d a t a w a r s p r a p a r a d by 13 a n a l y s t s w o r k i n g -for o d i - F f a r a n t or g a n i z a t i o n s u ( T a b l e I) G u t Q-f t h e c o m p a n i e s l i s t e d in I s t a n b u l S t o c k b..: c!"! a !Z G a ^ □ n 11·' 1 b c □ rn o a n 1 a s i ^ a r* e i n c 1 u d a d ;i. n t I'ya s t u d y . D a o a r m i n a o i o n Oif t h e .lOinDanias t o b e s c u d i e d is i d e a l l y b a s e d o n a s c i a n t i - f i c s a m p l i n g w i t h s o m a p r a - d e t ei-"mi n e d G r i t e !·■■ i a , riO'rie v e r , i n c n 1 s c a s e t ran c: ·■■; 1 v z :·* 1 1 e r i a h a d t o b e " a v a l l a b i i it y" a n d " a c c e s s ioi 1 it y" G u i c r t h e c o m D a n i e s 1 n t e I- \/ i z?' e d (3-4; ’i in a o a r' e 1 i s c e (d r? in n (■. e I t a n i:i li ]. S t oc !<
E ;·: I"; a n q e . m a in y w e !·“ e a g a 1 n :::: t i·" e e a ii. i n g s ¡n c h -f· □ r” m a t i o n k ) e i;:i cj n G t :< n o w w h e t in 0 r t h e y in a Z: b e e n s 0 1-' i o u s. ]. y 1 n · / □ .i. / 0 6 i ¡n z: Li z; In f c r" e c a s t s .. o r w h s t in o r t h e y c! i d n c t t a k o t In :i. s s t u d y s e r" i. D u s 1 ■./ D I··· d i d n a t -f 1 ;n d i t i n t oz !·" 0 s n :i. ¡n g . D a t c: o 1 1 0 c t i o r i a ]. Z: D 1 a c k 0 d -f a r in a 1 a li t In o i- i t y (t n 0 r- e w a s n o n o t r y d D c u ii)e n t a t ]. G n o r a u t ino r i z a t i □ n ) t In a t w o u 1 d in a v0 r:0 ]. |;i zi* id as a g Li a !·“ a n t e e in p 0 r s li a d i n □ t In e c □ ¡r 1 p a n :l. e s t in a t t In 0 c: o n f · ;i. (d is n t :i. a 1. i n f □ 1·"m a t i. o n p r □ v i d0d wcju 1 cl n o t be p u b 1 i shed.. T h e g ix ai·" aiitee p r o v i d e d b y t h e B i l k e n t U n i v e r s i t y w a s a c c e p t e d b y o n l y a s i n q l e cnfiipany.. A d d i t i o n a l l y : , I l a c k e d a p r o - f e s s i o n a l title., w h i c h p r o b a b l y h a v e a f f e c t e d t h e i r w i l l i n g n e s s a d v e r s e l y - H o w e v e r ^ s o m e d i d p a r t i c i p a t e a n d a l l t h e w i 11 i ng c o m p a n i e s h a d t o b e i nc 1 tidedu
D a t a c u l l a c t a d w e r a p r o v i d e d d u r l a g facie t o f a c e i n t e r v i e w E w i r h o e o p i e w h o w o r k o n t h i s i s s u e at v a r i o u s l e v e l s o f m a n a g e m e n t . In t h i s r e s p e c t , t h e d a t a c a n be p e r c e i v e d tc? е е relatj. v e l y m o r e r e l i a b l e b e c a u s e t h e y r e f l e c t e d t h e a c t u a l e x p e c t a t i o n s o f m a n a g e m e n t w h o a r e r e s p o n s i n l e for' b u d g e t i n g ( e x c e p t o n e c o m n a n v w h i c h i n c i- 0 d i u 1 V e X a g g e !■" a t e d - 1 r :i. :::> t* a m (j u s :i. n t h i s r e s j~ e c t ) I n t h e m a r k e t » a c o m m o n c o m p l a i n t is t n a c c o m p a n i e s " t o p ГПa г!a g e 1!!e n t о r- e - e ;·" r e d e 11 iie i·" t о ciec 1 a r e t o e ]. о w t a r g e r s о
tnat
cheV
c
l- Id
he
f:)erceived as
a n -c i c i D a c e cJ. о i·" v·; e i·" e e :' a g g e i- a t i n c i n -f · о r in a t i о r'i IS d e 1 1 о e r“ a l e ]. у d i s g i..i i s o d о 01 i; p a n i e s for" f e a i- t h a t :i. t w о и. i d b e js u !·■ p о s 0 s . k ie b e l i e v e t h at hl· ma n n a c l· e a 1 о г·g rj ;j. t h c o m p e t it i o n - - p n o b i a o f t e n c a u s e s s u c h be ha r / i o r - S i n c e t h e s o u r c e o f d a t a in t h i s s t u d y c a m e m o s t l v f r o m l o w e r l e v e l e ;-i e c u t i V e IE irJ h о a e p r“ о b a 1;j I у m о r e t' 1 e ;·; i s l e i. n i- e v e a 1 :i. n g t a r g e t s ( e x c e p t i o n w a s a l r e a d y a n o u t l i e r ^ whc3 d i d n o t e v e n h a v e a g e n e r a l i d e a o n w h a t w a s g o i n g o n ) . W e b e l i e v e t h a t d a t a p r o v i d e d is c l o s e r t o w h a t t h e y a c t u a l l y fo recast.. c e r f o r m i n g a b o i v e r h - s 1 s u a t :i. o n . n-;-‘ t e n не-г - V- f:: r. ] ·^- !. s o b y tae u s e d f o r c t h e r C o l l e c t i n g d a t a f r o m t h e a n a l y s t s c o n s t i t u t e d t h e m a j o r d i f f i c u l t y » A l t h o u g h t h e n u m b e r o f c o m p a n i e s a n d i n t i 11! t i o ris t h a t s h o u 1 c:l h a v e b e e n c o n d u c t i ng f i na nc :i. a I